Every score is worked out from the vendor's own pages · How we score →Disclosure
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exactly.ai Review

As a brand and product image tool, exactly.ai trains a private style model on your own artwork and keeps that model private to your account even when a resulting style is shared with teammates. The free plan covers personal use, and you pay per licensed download to sell what you make.

Visit exactly.ai →Pay per license, no monthly plan

Research-based review. Features and prices are checked on the vendor's own website, and the score is worked out from those facts. We haven't tested it hands-on yet.

The verdict

Worth it for brand teams who want a private style model kept off the market, paying per licensed download; Astria trains on uploads by default but adds templates and on-model shots.

Pros

  • The first style model trains for free, and 5 free credits a day let you generate preview images before paying for anything.
  • Training images and generated outputs stay private and are never used to train exactly.ai's general models.
  • Images can be exported at high resolution, with upscaling available up to 8K.

Cons

  • Generated previews carry a watermark until you buy a commercial license for that specific image.
  • There is no flat monthly plan; every commercial download is priced and licensed individually, from GBP75 down to GBP56.25 with a 50-license monthly commitment.
  • Single sign-on and API access are both limited to the Enterprise plan.
From Pay per license, no monthly planFree plan YesFree trial No
7.1/10

Spec Score

exactly.ai against 8 brand and product image tools
#2
of 8 brand and product image tools
+0.8
vs the average
73%
from published facts
Ahead of other brand and product image tools
Rights and privacy+2.9Pricing+1.4Getting volume out+0.7
Behind other brand and product image tools
The imagery it is built for-0.8
Every criterion
Tap a row for the facts
The imagery it is built for5.9
-0.8 vs 6.7 avg20.7 of 35 points
Trains a private model on your own picturesyes2.5 / 2.5
Puts your product into a new sceneyes2 / 2
Generates a person with the product, or headshotsno0 / 1.8
Stores brand colours, fonts and logosno0 / 1.3
Keeps a character the same across imagesyes1 / 1
Template libraryno0 / 0.7
Renders readable text in an imagenot published, half points0.3 / 0.7
Why these numbers

Trains a private model on your own pictures: Core product: trains a private style model on the customer's own uploaded dataset (Style Training help-center section).

Generates a person with the product, or headshots: Checked Character Pin, Product Pin, and the solutions pages for product_packaging, brand_visual and social_media_marketing; Character Pin places a person/character into a scene but no page describes generating a person wearing or holding a product, or real-person headshots specifically.

Stores brand colours, fonts and logos: Checked the brand_visual solutions page and FAQ for stored brand colours/fonts/logo; none found.

Keeps a character the same across images: Works from any reference image including a photo.

Template library: Checked FAQ and Library overview help-center pages; no ready-made layout/preset template library named beyond trained styles and Artist Styles.

Getting volume out5.8
+0.7 vs 5.1 avg11.6 of 20 points
Public APIyes3 / 3
Generates a batch in one runnot published, half points1.3 / 2.5
Generates from a list or product feedno0 / 2
A shared workspaceyes1.5 / 1.5
Publishes or schedules to social networksno0 / 1
Why these numbers

Public API: Gated to the Enterprise plan; access is by request via support@exactly.ai. API docs published at api.exactly.ai/public/docs/.

Generates from a list or product feed: Checked FAQ and credits pages for a CSV/spreadsheet/list-driven batch feature; none found.

A shared workspace: Pricing page also lists 'SSO and team training' on the Enterprise plan.

Publishes or schedules to social networks: Checked the social_media_marketing solutions page; it covers generating on-brand social images, not scheduling or publishing them.

Rights and privacy9.0
+2.9 vs 6.1 avg22.5 of 25 points
Does not train on what you uploadyes3.5 / 3.5
Your trained model stays yoursyes2.5 / 2.5
You own what you generateyes2 / 2
The vendor covers a copyright claimnot published, half points1 / 2
Why these numbers

Your trained model stays yours: Trained style/dataset stays private to the account owner even when the resulting style is shared for teammates or clients to use.

You own what you generate: Shown as a generation-detail panel item on the homepage, distinct from the separate commercial_use licensing requirement for some model types.

Pricing8.2
+1.4 vs 6.8 avg16.4 of 20 points
Cheapest paid plan, monthlynot published, typical value used4.5 / 6
Free planyes2.5 / 2.5
Free trialdoes not applyn/a
Why these numbers

Free plan: Ongoing free tier: free first model training plus 5 free credits a day; you only pay when you want a licensed (watermark-free, commercial-use) download.

yesnonot published average for brand and product image tools
How the Spec Score works

Scored from what exactly.ai publishes on its own site. Not a hands-on test.

Compared with 8 brand and product image tools. Facts checked 8 Oct 2026.

A fact the vendor does not publish gets half the points, or the typical value for a number, and says so. It never counts as a no. How we score.

exactly.ai trains a private style model on a brand's own images and sells commercial-use rights per licensed download instead of a monthly plan. A separate credit balance pays for generation, editing, upscaling and vectorization. What decides whether it suits you is whether paying per downloaded image, rather than a flat subscription, fits how many images you actually need to license.

exactly.ai homepage screenshot
exactly.ai, Homepage

What is exactly.ai?

exactly.ai is a web-based platform for training a private style model on a brand's own pictures and generating on-brand images from it. It runs entirely in the browser, with no desktop or mobile app.

What exactly.ai is built for

The core workflow trains a private style model on the customer's own uploaded images. The first style model trains for free, and further models cost 50 credits each. Product Pin places a real product, such as a bag, shoe or device, naturally into a new scene, and Character Pin places a character into a scene while preserving their appearance, color and artistic style from a reference image.

No stored brand kit of colors, fonts or logos is offered, and no ready-made layout templates beyond a trained style. Sketch lets you guide generation with the structure of a reference image, and Instruct edits an existing image with natural-language instructions such as changing an outfit's color or removing an object. Images can be upscaled to 8K and converted to SVG vector files. There is no CSV or spreadsheet bulk-upload mechanism for generating from a list.

Working with other people

Trained styles can be shared with teammates or clients for their own use while the original training dataset stays private to the account. An API is available for enterprise clients, gated to the Enterprise plan and reached by request, covering training private style models, generating images and uploading, remixing, upscaling and vectorizing images. Single sign-on is also an Enterprise-plan feature, listed alongside team training.

exactly.ai pricing: what each plan gives

exactly.ai pricing screenshot
exactly.ai, Pricing

There is no flat monthly plan. Generation draws from a credit balance, with 5 free credits a day and extra credits sold at GBP15 per 100; every generated preview carries a watermark until you buy a license. A licensed, watermark-free, commercial-use download costs GBP75 per image at the standard rate, or from GBP56.25 per image if you commit to 50 licenses a month under the Volume tier. Enterprise pricing is custom per license.

Rights and privacy

Outputs are fully licensed for commercial use once a license is purchased, and exactly.ai gives full rights to your outputs and clear ownership. Training images and generated outputs are never shared with third parties and are never used to train exactly.ai's general models; your original training dataset always stays private even when a resulting style is shared. Its privacy policy is designed to comply with the GDPR, the UK Data Protection Act 2018 and, where applicable, the CCPA. Support runs through email and a self-serve help center.

Who exactly.ai suits

exactly.ai suits a brand that wants a private style trained on its own product or artwork and is comfortable licensing commercial rights image by image rather than under a flat subscription. The free daily credits and free first training make it easy to test the workflow before paying for anything.

It suits less well a team that wants a predictable flat monthly bill, since every commercial download is priced and licensed individually, or a business that needs images of real people wearing or holding its products, since model and headshot photography of that kind is not part of what exactly.ai offers.

Screenshots

exactly.ai features screenshot
exactly.ai, Features

How exactly.ai compares

exactly.ai scores 7.1 out of 10 among the brand and product image tools we rate. These two do the same job and are the closest to it, compared on what each vendor publishes.

7.1exactly.ai
vs
7.8Stockimg AI

Stockimg AI

Exactly.ai charges only when you download a licensed image and gives 5 free credits a day; Stockimg AI instead has a flat $12 a month starting price. Exactly.ai does not train on what you upload and keeps your trained style private. Stockimg stores your brand colours, fonts and logos and generates headshots from your own photo, neither of which exactly.ai offers.

Pick Stockimg AI if you want stored brand colours, fonts and on-model headshots.
Pick exactly.ai if you want training data kept private with pay-per-download pricing.

exactly.ai vs Stockimg AI →
7.1exactly.ai
vs
6.1PromeAI

PromeAI

PromeAI's cheapest plan is $19 a month with a free tier included; exactly.ai instead gives 5 free credits a day and charges per licensed download. PromeAI generates headshots and virtual try-on images of a real person, which exactly.ai does not offer, plus a large template library. Exactly.ai has a documented public API on its Enterprise plan; PromeAI has no developer API at all.

Pick PromeAI if you want headshots, virtual try-on and a template library.
Pick exactly.ai if you want a documented API and pay-per-download pricing.

exactly.ai vs PromeAI →

Frequently Asked Questions

How much does exactly.ai cost?

There is no monthly subscription. Generation uses a credit balance (5 free credits a day, or GBP15 per 100 extra), and a licensed commercial download costs GBP75 per image, or from GBP56.25 per image with a 50-license-a-month Volume commitment.

Can exactly.ai train a model on my own product images?

Yes. The first style model trains for free from your uploaded images, and additional style models cost 50 credits each. Product Pin then places a real product from your training set into new scenes.

Does exactly.ai support vector or upscaled output?

Images can be upscaled up to 8K resolution and converted from raster to SVG through its Vectorization tool, both drawn from your credit balance.

Does exactly.ai use my uploads to train its own models?

No. Training images and generated outputs are never shared with third parties and are never used to train exactly.ai's general models, and your original dataset stays private even if a resulting style is shared.

exactly.ai is featured in

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