Rep AI is a proactive AI shopping assistant and helpdesk for e-commerce, sold on a pay-as-you-grow free tier plus three paid plans metered by monthly visitors. What decides whether it suits you is whether you want it to start conversations on its own with hesitating shoppers, since that behavioral trigger is built into every tier.
What is Rep AI?
Rep AI is made by Rep AI Technologies, Inc., incorporated in Delaware, in the United States, and founded in 2021. It works with Shopify, WooCommerce and Salesforce Commerce Cloud, and has a listing on the Shopify App Store under the name Rep AI: AI Agent & Live Chat.
What Rep AI does for shoppers
Rep AI greets shoppers with a chat widget, learns a store's catalogue, policies and brand voice automatically, and searches the live catalogue in real time to recommend products. Rather than building quiz flows, it uses natural conversation to guide a shopper to the right product. It also handles support around the clock, including order status, returns, cancellations and FAQs, and hands off to a live agent with the conversation summarized when needed, through integrations including Gorgias, Zendesk, Richpanel, Freshdesk, Kustomer, Help Scout and Salesforce Service Cloud.
Its behavioral AI spots a hesitating shopper and opens a chat on its own to recommend products, and it replies to shoppers in their own language. Rep AI captures subscriber information through natural, guided conversation and sends it to email and SMS tools including Klaviyo, Attentive, Postscript and Mailchimp. It tracks AI-attributed conversion and reports the revenue generated from AI-assisted sessions.
Integrations and setup
Rep AI connects to Shopify, WooCommerce and Salesforce Commerce Cloud, with a public backend SDK and external API, and webhooks used in its Salesforce Service Cloud integration. Beyond ecommerce platforms and helpdesks, it integrates with Klaviyo, Attentive, Postscript, Mailchimp, Omnisend, Listrak, Instagram, Facebook Messenger, WhatsApp, Slack, Yotpo, Judge.me, Okendo, Smile.io and Tapcart. The console interface is in English.
Rep AI pricing: what each plan gives
The Pay-as-you-Grow plan is free to install and includes 100 free visitors a month and up to 100 products, with self-serve onboarding and chat support; usage above 100 visitors costs $12 for each additional 1,000 visitors. Starter plan costs $104 a month ($82.92 a month billed yearly) for up to 10,000 visitors a month and up to 1,000 products. Basic Plan costs $209 a month ($167.17 a month billed yearly). Standard Plan costs $368 a month ($294 a month billed yearly). An Enterprise tier above Standard is sold at a custom price, with a dedicated onboarding team, brand voice and policy alignment, AI training across a store's data sources, workflow setup and ongoing optimization. There is no setup fee and no minimum contract term, and every paid plan carries a 14-day free trial.
Privacy and security
Rep AI holds SOC 2 Type II certification and complies with GDPR and CCPA. Single sign-on is available on the Enterprise tier. Support runs through chat and email, with a dedicated customer success team on Enterprise.
Who Rep AI suits
Rep AI suits stores that want a proactive assistant that starts conversations with hesitating shoppers on its own, handles catalogue questions and support in one widget, and reports the revenue it helped generate.
It suits less well stores that want quiz-style product finders, since Rep AI replaces that with conversation instead, or stores that need single sign-on or a dedicated onboarding team without moving to the custom-priced Enterprise tier.
Frequently Asked Questions
How much does Rep AI cost?
Rep AI is free to install for up to 100 visitors a month, then $12 for each additional 1,000 visitors on that tier. Paid plans start at $104 a month for Starter, rising to $209 and $368 a month for Basic and Standard, each with a lower rate when billed yearly.
Which store platforms does Rep AI work with?
Rep AI works with Shopify, WooCommerce and Salesforce Commerce Cloud, and has its own listing on the Shopify App Store.
Does Rep AI start conversations with shoppers on its own?
Yes. Its behavioral AI spots a hesitating shopper and opens a chat on its own to recommend products, rather than waiting for the shopper to start it.
Does Rep AI report the revenue it generates?
Yes. It tracks AI-attributed conversion and reports the revenue generated from AI-assisted sessions.
