Workato vs Zapier
Workato uniquely has 6 features · Zapier uniquely has 6 features.
| Workato | Zapier | |
|---|---|---|
| Company | ||
| Founded | 2013 | 2011 |
| HQ | Palo Alto, California | San Francisco, USA |
| AI model | Proprietary (AI by Workato) + multi-model routing via AI Gateway | Multiple — OpenAI, Anthropic, Google Gemini, and others via integrations |
| User base | 12,000+ global customers | 8M+ users |
| Platforms | Web | Web, iOS, Android, Chrome Extension |
| Languages | 25+ | English (primary), with multi-language app support |
| Pricing | ||
| Pricing model | Custom | Freemium |
| Free plan | Yes | Yes |
| Free trial | No | Yes |
| Starting price | $100/mo | $29.99/mo |
| Enterprise | Custom pricing | Contact for pricing |
| Refund policy | Workato does not publish a general self-service refund policy, although limited refund provisions appear in its Terms of Service. | Generally non-refundable, subject to limited exceptions in legal terms |
| All plans | FreeFreePro - 2.5k credits$75/monthPro - 3.5k credits$100/monthPro - 10k credits$275/monthPro - 30k credits$780/monthPro - 50k credits$1250/monthEnterpriseCustom | Free$0/moProfessional$29.99/mo (up to $5,099/mo)Team$103.50/mo (up to $5,999/mo)EnterpriseCustom |
| Positioning | ||
| Best for | Teams scaling and operationalizing AI-powered workflows across the enterprise | Workflow automation and AI-powered system building |
| Differentiator | Enterprise-grade AI agents and workflow orchestration with 10,000+ app integrations and low-code interface | Zapier combines 9,000+ app integrations with native AI agents, chatbots, MCP connectivity, and an enterprise-grade platform—all in one no-code automation layer. |
| Competitors | MuleSoft, Boomi, Microsoft Power Automate, Zapier, Tray.io | Make (Integromat), n8n, Workato, Tray.io, Microsoft Power Automate |
| Features | ||
| 10,000+ App & System Integrations | ✓ | — |
| AI Fields | — | ✓ |
| API Management | ✓ | — |
| Enterprise Mcp & AI Agents | ✓ | — |
| Low Code Apps | ✓ | — |
| Multi Step Zap Workflows | — | ✓ |
| Real Time Data & Event Orchestration | ✓ | — |
| Saml Sso | — | ✓ |
| Shared App Connections | — | ✓ |
| Webhooks | — | ✓ |
| Workflow Orchestration | ✓ | — |
| Zapier Copilot | — | ✓ |
| AI Agents | ✓ | ✓ |
| API Webhooks | ✓ | ✓ |
| Conditional Logic | ✓ | ✓ |
| Custom Code | ✓ | ✓ |
| Data Transform | ✓ | ✓ |
| Error Handling | ✓ | ✓ |
| Execution Logs | ✓ | ✓ |
| Human in Loop | ✓ | ✓ |
| Num Integrations | 14,000+ applications (1,200+ pre-built connectors included out-of-the-box) | 9,000+ |
| Scheduled Runs | ✓ | ✓ |
| Team Features | ✓ | ✓ |
| Trigger Types | webhook / schedule / event triggers / API calls / real-time business event triggers | Webhook / Schedule / Email / App events / Form submissions / Table updates / HTTP polling |
| Visual Builder | ✓ | ✓ |
| Integrations | ||
| API Access | ✓ | ✓ |
| Google Workspace | ✓ | ✓ |
| Key Integrations | Salesforce, SAP, Slack, ServiceNow, Workday | Slack, Salesforce, HubSpot CRM, Google Workspace, Microsoft Office 365 |
| Openai Integration | ✓ | ✓ |
| Slack | ✓ | ✓ |
| Webhook Support | ✓ | ✓ |

