Head-to-head
Asana vs Wrike
Wrike uniquely has 12 features · Asana uniquely has 6 features.
The verdict
Asana or Wrike?
Section 01
Pricing, plan by plan
Every plan each vendor publishes, monthly and yearly where both are offered.
Asana
Personal
Free
Up to 2 users, unlimited tasks/projects, list/board/calendar views, 100MB file limit
Starter
$13.49/mo · $131.88/yr
No user seat limits, Timeline/Gantt views, unlimited automations, forms, custom fields, AI Studio Basic w/50K credits/mo
Advanced
$30.49/mo · $299.88/yr
Unlimited portfolios, goals, workload, approvals/proofing, Salesforce/Tableau/Power BI, AI Studio Basic w/75K credits/mo
Enterprise+
Contact sales
Advanced security, compliance, SIEM integrations, data residency, audit logs, managed workspaces
Wrike
Free
$0/mo
Basic task/project management, board & table views; active task limitations apply
Team
$10/mo
2–15 users; AI Essentials, shareable dashboards, interactive Gantt charts, custom fields & workflows
Business
$25/mo
5–200 users; AI Elite features, templates, standard integrations, resource & capacity planning, workflow customizations
Pinnacle
Contact us
AI Elite, advanced resource planning, budgeting, advanced BI reporting, SSO, advanced security, Wrike Datahub 10K records
Apex
Contact us
All Pinnacle features plus unlimited Whiteboards, Wrike Integrate, Wrike Sync bi-directional integrations, Wrike Datahub 30M records
Section 02
Pros and cons
From each tool's full review, written from the same checked facts.
Asana
Pros
- Asana has been around since 2008 and serves 85% of the Fortune 100, demonstrating proven enterprise-grade reliability and maturity.
- The Asana Work Graph connects tasks, people, goals, and dependencies into a unified map, giving teams strong structural visibility across projects.
- Unlimited automations are available on paid plans with a no-code, point-and-click rules builder that operations teams consistently praise.
- The platform supports 25+ languages and runs on web, iOS, Android, and Chrome extension, making it highly accessible across devices and regions.
- The AI features represent a substantive product direction rather than a cosmetic pivot, with AI designed to perform work inside workflows.
- The free plan offers unlimited tasks and projects with no time limit, providing a genuine entry point for small teams to evaluate the tool.
- With 150,000+ organizations using Asana, the platform benefits from extensive third-party integrations and a large community of documented use cases.
Cons
- The free plan is limited to only 2 users, which is far more restrictive than Asana's own marketing language suggests.
- The 'human-agent teams' and AI positioning language reads as vendor-heavy, making it harder to assess what AI features actually deliver in practice.
- The platform has grown beyond simple task tracking into something harder to categorize, which can create onboarding complexity for new teams.
- User reviews on G2 and Capterra suggest real-world performance of the Work Graph concept doesn't always match the promise in vendor documentation.
- The homepage has gone through multiple AI-driven repositioning rewrites, signaling potential inconsistency in product focus or messaging clarity.
- Enterprise-scale pricing and feature gating may push smaller teams toward paid tiers quickly once they outgrow the two-user free plan.
Wrike
Pros
- No-code workflow automations are available across plans and not locked behind the enterprise tier, making them accessible to smaller teams.
- Wrike Copilot AI assistant is built directly into projects and can summarize tasks, answer questions, and hand off work to AI agents.
- The platform has over 18 years of development since 2006, giving it feature depth that newer tools haven't yet shipped.
- Supports the full project lifecycle from planning and resourcing through to reporting and iteration in a single platform.
- Handles complex cross-functional workflows at scale, with around 30,000 organizations reportedly using it.
- Multiple view types including Gantt charts, Kanban boards, and request intake forms provide flexibility for different team working styles.
- G2 reviewers in operations and marketing roles consistently flagged automation as a key reason they stayed on the platform.
Cons
- The platform sits in a highly competitive space against Asana, Monday.com, ClickUp, Smartsheet, and Microsoft Project, making differentiation unclear.
- Wrike Strategic Portfolio Management's claimed differentiation is difficult to verify and may be more marketing than substance.
- The review was not based on hands-on product testing, meaning some feature claims could not be independently verified.
- AI agent capabilities are positioned ambitiously but real-world effectiveness in customer workflows remains somewhat unconfirmed.
- The product's long history means it has accumulated layers of complexity that may overwhelm teams looking for simplicity.
- Pricing page complexity made it difficult for researchers to pin down clear tier boundaries during their investigation.
Side by side
| Company | ||
| Founded | 2008 | 2006 |
| HQ | San Francisco, USA | San Jose, USA |
| AI model | Proprietary | Proprietary (Work Intelligence Graph + Wrike Copilot) |
| User base | 150,000+ organizations including 85% of Fortune 100 | 30,000+ organizations |
| Platforms | Web, iOS, Android, Chrome | Web, Desktop, Mobile (Android, iOS) |
| Languages | 25+ | 18+ (English, Deutsch, Español, Français, Italiano, Nederlands, Português, Русский, 日本語, 한국어, 中文 and more) |
| Pricing | ||
| Pricing model | Freemium | Freemium |
| Free plan | Yes | Yes |
| Free trial | Yes | Yes |
| Starting price | $13.49/mo | $0/mo |
| Enterprise | Contact sales | Custom |
| All plans | Personal — Free Starter — $13.49/mo Advanced — $30.49/mo Enterprise+ — Contact sales | Free — $0/mo Team — $10/mo Business — $25/mo Pinnacle — Contact us Apex — Contact us |
| Positioning | ||
| Best for | Teams managing projects and portfolios across departments | Project and task management for teams of all sizes |
| Differentiator | Pre-built AI Teammates (20+) including Launch Planner, Workflow Optimizer, Compliance Specialist, Status Reporter, and Data Quality Manager | AI-powered workflows, enterprise-grade security, and human+AI led workflow automation |
| Competitors | Monday.com, Notion, ClickUp, Jira, Smartsheet | Asana, Monday.com, Smartsheet, ClickUp, Microsoft Project |
| Features | ||
| AI Features | — | ✓ |
| Approvals and Proofing | ✓ | — |
| Gantt Charts | — | ✓ |
| Goals Tracking | ✓ | — |
| Offline Mode (Android & Ios) | — | ✓ |
| Offline Mobile Access (Android & Ios) | — | ✓ |
| Resource & Capacity Planning | — | ✓ |
| Resource and Capacity Planning | — | ✓ |
| Saml Authentication | ✓ | — |
| Salesforce/Tableau/Power Bi Support | ✓ | — |
| Single Sign on (SSO) | — | ✓ |
| Single Sign on SSO | — | ✓ |
| Timeline and Gantt Views | ✓ | — |
| Workflow Customizations | — | ✓ |
| Workload Management | ✓ | — |
| AI Assistant | ✓ | ✓ |
| Browser Extension | ✓ | ✓ |
| Calendar Integration | ✓ | ✓ |
| Document Creation | ✓ | ✓ |
| Email Management | — | ✓ |
| Meeting Summary | — | ✓ |
| Mobile App | ✓ | ✓ |
| Note Taking | ✓ | ✓ |
| Project Management | ✓ | ✓ |
| Research Assistant | — | ✓ |
| Spreadsheet AI | ✓ | ✓ |
| Task Automation | ✓ | ✓ |
| Team Collaboration | ✓ | ✓ |
| Integrations | ||
| API Access | ✓ | ✓ |
| Browser Extension | ✓ | ✓ |
| Google Calendar | ✓ | ✓ |
| Google Drive | ✓ | ✓ |
| Key Integrations | Slack, Google Drive, Google Calendar, Microsoft 365, Zoom, Salesforce, Tableau, Power BI, Zapier, Jira, GitHub, Dropbox, Adobe Creative Cloud | Slack, Google Drive, Microsoft 365, Salesforce, Jira, GitHub, Zapier, Adobe Creative Cloud, Box, Dropbox, 400+ total via Wrike Integrate |
| Microsoft 365 | ✓ | ✓ |
| Slack Integration | ✓ | ✓ |
| Zapier | ✓ | ✓ |
Section 03
Asana vs Wrike: common questions
Is Asana or Wrike cheaper?
Asana's cheapest paid plan is $13.49/mo and Wrike's is $0/mo. Compare what each plan includes below before going on price alone.
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