Every score is worked out from the vendor's own pages · How we score →Disclosure
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Rebuy logo

Rebuy Review

Rebuy is an AI merchandising tool that runs product recommendations, dynamic bundles, and post-purchase upsell offers together for online stores. It plugs into a wide range of marketing apps through its own API, and its price rises with your order volume rather than a flat fee. A separate free tool, Rebuy Monetize, adds third-party checkout offers at no cost.

Visit Rebuy →From $25/mo

Research-based review. Features and prices are checked on the vendor's own website, and the score is worked out from those facts. We haven't tested it hands-on yet.

The verdict

Rebuy suits Shopify brands wanting deep upsell and bundle tools, but its personalization suite has no free plan, while LimeSpot has a free tier for very small stores.

Pros

  • Rebuy Generated Revenue is reported as a distinct metric, showing the revenue driven directly by Rebuy's widgets, links, search and recommendations.
  • Combining packages brings an automatic discount of up to 30 percent.
  • Rebuy holds SOC 2 Type I and Type II reports and a SOC 3 report.
  • A/B Testing runs unlimited tests across recommendations, content and merchandising.
  • Rebuy Monetize, its post-purchase offers product, is free and pays the merchant per qualifying order.

Cons

  • Rebuy works only with Shopify, including Shopify Plus and Hydrogen, and no other platform.
  • The personalization suite has no free tier, and price rises with the store's monthly order count.
  • Onboarding is not included with the base packages; a dedicated Customer Success Manager requires the Premium Support add-on or Platform One.
From $25/moFree plan YesFree trial Yes
8.3/10

Spec Score

Rebuy against 5 AI merchandising tools
#1
of 5 AI merchandising tools
+1.5
vs the average
90%
from published facts
Ahead of other AI merchandising tools
What it sells beyond recommendations+2.4Pricing+1.6Privacy and trust+1.5Where it plugs in+0.5
Behind other AI merchandising tools
Nothing clearly below the average
Every criterion
Tap a row for the facts
What it sells beyond recommendations10.0
+2.4 vs 7.6 avg20 of 20 points
Offers after checkoutyes4 / 4
Bundlesyes3 / 3
Targets shopper segmentsyes3 / 3
Why these numbers

Offers after checkout: Also the entire basis of the separate free 'Rebuy Monetize' product, which places third-party post-purchase offers on the thank-you/order-status page.

Bundles: Two distinct named products: 'Dynamic Bundles' (AI/rules-generated, embedded in pages) and 'Bundle Builder' (customer builds their own, up to 8 products, full-page experience).

Where it plugs in7.4
+0.5 vs 6.9 avg18.5 of 25 points
Store platforms it works with1 store platform0.9 / 3.5
Its own Shopify App Store listingyes1.5 / 1.5
Public APIyes2 / 2
Apps it connects to22 integrations3 / 3
Why these numbers

Store platforms it works with: Counted from ecommerce_platforms. 'Shopify Plus' and 'Hydrogen' (Shopify's headless framework) are both Shopify, not separate enum values.

Public API: Also documents Headless SDKs, Storefront Helper, and a 'Building Your Smart Cart App' guide.

Apps it connects to: Counted from integrations. Full list from the vendor's own integrations directory, which the page states is still growing.

Pricing7.8
+1.6 vs 6.2 avg27.3 of 35 points
Cheapest paid plan, monthly$252.5 / 3
Free planyes2 / 2
Free trialdoes not applyn/a
What the price grows withorders1 / 2
Setup fee on topnot published, half points0.5 / 1
Minimum termnone1 / 1
Why these numbers

Cheapest paid plan, monthly: Cheapest paid plan on the monthly term. Not fixed tiers. The packages are a live calculator whose price is a function of the merchant's own orders per month, and the figures here are the vendor's lowest band, which it advertises itself as "As low as $25/month for one package".

Free plan: True, but for Rebuy Monetize only, which is a separate post-purchase offers product that pays the merchant a share per order rather than charging. The personalization suite this record is scored on has no free tier: its cheapest paid package starts at $25/month at the lowest order band.

Minimum term: Default (absent a custom Order Form, i.e. for the self-serve a la carte packages) is a rolling 30-day term, matching the pricing FAQ: 'Rebuy bills on a prorated 30-day cycle.' An enterprise Order Form (e.g. for Platform One) could specify a different, longer term, but none is published.

Privacy and trust8.5
+1.5 vs 7.0 avg17 of 20 points
Does not train AI on your store datanot published, half points1.5 / 3
SOC 2yes2 / 2
Onboarding included in a planyes2 / 2
Ways to reach support5 support channels3 / 3
Why these numbers

SOC 2: A Vanta-hosted trust center listing actual SOC 2 Type I, Type II and SOC 3 report artifacts, not just a badge claim.

Onboarding included in a plan: Plan: Premium Support add-on / Platform One (both include a named Customer Success Manager). Base packages get self-serve help center plus live weekday support rather than dedicated onboarding.

Ways to reach support: Counted from support_channels. 'chat' from the Intercom messenger widget present site-wide. 'email' from sales@rebuyengine.com / security@rebuyengine.com contact addresses. 'slack' here is the enterprise private support channel, distinct from the separate public 'community' Slack (rebuyengine.com/community), which the vendor explicitly says 'is not intended for customer support queries or troubleshooting issues.'

yesnonot published average for AI merchandising tools
How the Spec Score works

Scored from what Rebuy publishes on its own site. Not a hands-on test.

Compared with 5 AI merchandising tools. Facts checked 24 Sep 2026.

A fact the vendor does not publish gets half the points, or the typical value for a number, and says so. It never counts as a no. How we score.

Rebuy is a Shopify-only cart, checkout, search and merchandising personalization suite, sold as separate a la carte packages priced by monthly order volume. What decides whether it suits you is whether your store runs on Shopify, since Rebuy works with no other platform, and how many of its packages you need, since combining them brings a built-in discount.

Rebuy homepage screenshot
Rebuy, Homepage

What is Rebuy?

Rebuy is made by Rebuy, Inc., based in Salt Lake City, United States, and was founded in 2017. It works with Shopify, including Shopify Plus and the Hydrogen framework, and has a listing in the Shopify App Store.

What Rebuy puts in front of shoppers

Rebuy's Smart Cart analyzes real-time shopper behavior to surface product recommendations, cross-sells and upsells, and can be layered with custom data instructions such as purchase history, location and traffic intent. Dynamic Bundles builds personalized product bundles automatically, alongside a separate Bundle Builder that lets a shopper assemble their own bundle of up to eight products. Post-purchase offers appear between checkout and the thank-you page without the shopper re-entering payment details.

Smart Collections controls filters, sorting rules, promotions and out-of-stock products within a collection. Merchandising widgets personalize the homepage and other pages, and also appear in emails, blog posts and landing pages, with audience segmentation and custom rules governing what each shopper sees. A/B Testing runs unlimited tests across recommendations, content and merchandising. Rebuy defines Rebuy Generated Revenue as all revenue driven directly by a Rebuy widget, link, search or recommendation workflow, and reports it as a distinct metric.

Integrations and setup

Rebuy works with Shopify, Shopify Plus and Hydrogen, and has its own listing in the Shopify App Store. A developer hub documents its API, including headless SDKs and a storefront helper for building custom carts. Rebuy integrates with a long list of named apps, among them Klaviyo, Attentive, Yotpo, Recharge, Okendo, Stamped, Loox, Judge.me and Littledata. Onboarding is not included with the base packages; the Premium Support add-on and Platform One tier add a dedicated Customer Success Manager.

Rebuy pricing: what each plan gives

Rebuy pricing screenshot
Rebuy, Pricing

Rebuy Monetize, a separate post-purchase offers product, is free: it pays the merchant $0.20 to $0.35 or more per qualifying order rather than charging one, with a free tier for Shopify development stores. The personalization suite covered here is sold as a la carte packages with no free tier, priced by orders per month, and comes with a 14-day free trial.

The Cart & Merchandising package costs $45 a month at the site's default order-volume selection, falling to $40.50 a month when combined with a second package. The Checkout & Post-Purchase package costs $25 a month at the same default, falling to $22.50 a month when bundled. Combining packages brings a 10, 20 or 30 percent discount. A Premium Support add-on costs a flat $499 a month for a dedicated Customer Success Manager, priority support, quarterly business reviews and beta access. Platform One, an all-inclusive flat tier sold through a sales conversation, costs $534 a month at the default order volume and carries a 30-day free trial. Price for every package rises with the store's monthly order count, and there is no minimum contract beyond a rolling 30-day term.

Privacy and security

Rebuy holds SOC 2 Type I and Type II reports, plus a SOC 3 report. It complies with GDPR, partnering with Vanta and training staff annually on data privacy. Support runs through chat, email, a private Slack channel for enterprise customers, a public community Slack, and a dedicated Customer Success Manager on higher tiers.

Who Rebuy suits

Rebuy suits a Shopify or Shopify Plus store that wants cart, checkout, post-purchase and on-site merchandising personalization under one vendor, with A/B testing and a defined revenue metric to measure the results. It fits a merchant willing to combine packages for the multi-package discount, or to add Premium Support for a dedicated Customer Success Manager.

It suits less well a store on a platform other than Shopify, since Rebuy works with no other platform, or a merchant who wants a single flat price rather than one that moves with monthly order count.

Screenshots

Rebuy features screenshot
Rebuy, Features

Frequently Asked Questions

How much does Rebuy cost?

The Checkout & Post-Purchase package starts at $25 a month and the Cart & Merchandising package at $45 a month, both at the site's default order-volume selection, with a 10 to 30 percent discount for combining packages. Price rises with monthly order count, and a 14-day free trial is included.

Which platforms does Rebuy work with?

Rebuy works with Shopify, including Shopify Plus and the Hydrogen framework, and has a listing in the Shopify App Store.

Is Rebuy Monetize really free?

Yes. Rebuy Monetize is a separate post-purchase offers product that pays the merchant $0.20 to $0.35 or more per qualifying order rather than charging one, and it also has a free tier for Shopify development stores.

Does Rebuy hold any security certifications?

Yes. Rebuy holds SOC 2 Type I and Type II reports and a SOC 3 report, and it complies with GDPR.

Rebuy is featured in

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