Loomly vs Sprout Social
Sprout Social scores 5.3 to Loomly's 5.2 among the AI social media management tools we rate, and is the better pick for 2 of the 4 kinds of buyer below.
Sprout Social wins, 5.3 to 5.2
Loomly costs $65 a month for five profiles against Sprout Social's $99, and only Loomly lets you bulk schedule posts or auto re-queue evergreen ones, features Sprout does not have. Loomly's AI also generates images for posts, something Sprout's AI Assist does not do. Sprout pulls ahead on the agency side, with paid ads management, a dedicated influencer marketing product and a browser extension, none of which Loomly offers. Loomly also offers reports in your client's branding, which Sprout does not list.
Pick Loomly if you want cheaper pricing, bulk scheduling and AI-generated images.
Pick Sprout Social if you need paid-ads reporting, influencer marketing or a browser extension.
Best for
Who each one suits, decided on the criteria that matter to that buyer and the checked facts where the two differ.
- API: Sprout Social yes, Loomly no
- Browser extension: Sprout Social yes, Loomly no
- But Loomly leads on reports in your own or your client's branding: Loomly yes, Sprout Social no
- Monthly cost for 5 social profiles: Loomly $65, Sprout Social $99
- Free trial: Loomly not published, Sprout Social 30 days
- Bulk scheduling: Loomly yes, Sprout Social no
- Re-queues evergreen posts: Loomly yes, Sprout Social no
- Generates images for posts: Loomly yes, Sprout Social no
- But Sprout Social leads on link-in-bio page: Sprout Social yes, Loomly no
- Manages or reports on paid ads: Sprout Social yes, Loomly no
- Finds or manages influencers: Sprout Social yes, Loomly no
How they score
Both are scored the same way, against the other AI social media management tools we rate, from facts on each vendor's own pages. Sprout Social leads on 4 of 6 criteria.
Where they differ
Every point where the two vendors' published facts disagree, with a link to where each fact was read. "Not published" means the vendor does not say either way.
Published by only one of them
Where they match (12)
Pricing, plan by plan
Every plan each vendor publishes, monthly and yearly where both are offered.
Loomly
Sprout Social
For everything else about each tool, read the full Loomly review and Sprout Social review.
Loomly vs Sprout Social: common questions
Which is better, Loomly or Sprout Social?
Sprout Social scores 5.3 and Loomly 5.2 out of 10 among the AI social media management tools we rate. Sprout Social is ahead on pricing, agencies and teams, listening and competitors and privacy and support. Loomly is ahead on publishing and aI content.
Is Loomly or Sprout Social cheaper?
Loomly's cheapest paid plan is $65/mo (Starter) and Sprout Social's is $99/mo (Essentials, per seat). Compare what each plan includes below before going on price alone.
Do Loomly and Sprout Social have a free plan?
Neither has a free plan.
What can Loomly do that Sprout Social cannot?
On the facts both vendors publish: bulk scheduling, re-queues evergreen posts, generates images for posts and reports in your own or your client's branding.
What can Sprout Social do that Loomly cannot?
On the facts both vendors publish: link-in-bio page, an AI agent that plans or publishes for you, aPI, browser extension, manages or reports on paid ads, finds or manages influencers and sOC 2.
