Keyword Insights vs POP
POP scores 6.1 to Keyword Insights's 5.0 among the content optimizers we rate, and is the better pick for 3 of the 4 kinds of buyer below.
POP wins, 6.1 to 5.0
POP uniquely has 2 features.
Best for
Who each one suits, decided on the criteria that matter to that buyer and the checked facts where the two differ.
- Keyword rank tracker: Scales by plan against None
- But Keyword Insights leads on competitor analysis: Keyword Insights yes, POP no
- Internal link suggestions: POP yes, Keyword Insights no
- Monthly price, cheapest paid plan: $40 against $58
- WordPress: Keyword Insights yes, POP no
- But POP leads on chrome extension: POP yes, Keyword Insights no
How they score
Both are scored the same way, against the other content optimizers we rate, from facts on each vendor's own pages. POP leads on 4 of 6 criteria.
Where they differ
Every point where the two vendors' published facts disagree, with a link to where each fact was read. "Not published" means the vendor does not say either way.
Published by only one of them
Where they match (15)
Pricing, plan by plan
Every plan each vendor publishes, monthly and yearly where both are offered.
Keyword Insights
POP
For everything else about each tool, read the full Keyword Insights review and POP review.
Keyword Insights vs POP: common questions
Which is better, Keyword Insights or POP?
POP scores 6.1 and Keyword Insights 5.0 out of 10 among the content optimizers we rate. POP is ahead on keyword research and rank tracking, pricing, content writing and optimization and team and support. Keyword Insights is ahead on site audit, competitors and backlinks and works with your tools.
Is Keyword Insights or POP cheaper?
Keyword Insights's cheapest paid plan is $58/mo (Basic) and POP's is $40/mo (Basic). Compare what each plan includes below before going on price alone.
Do Keyword Insights and POP have a free plan?
Neither has a free plan.
What can Keyword Insights do that POP cannot?
On the facts both vendors publish: competitor analysis and wordPress.
What can POP do that Keyword Insights cannot?
On the facts both vendors publish: internal link suggestions and chrome extension.