SE Ranking vs Semrush
Semrush uniquely has 3 features.
| SE Ranking | Semrush | |
|---|---|---|
| Company | ||
| Founded | 2013 | 2008 |
| HQ | San Francisco, USA | Boston, USA |
| AI model | Proprietary | Proprietary |
| User base | 1M+ users (SE Ranking platform overall) | 10M+ users |
| Platforms | Web, Google Docs integration | Web, Chrome Extension, iOS, Android |
| Languages | 25+ | 25+ |
| Pricing | ||
| Pricing model | Subscription | Subscription |
| Free plan | No | Yes — limited free account available |
| Free trial | Yes — free trial available | Yes — 7 days |
| Starting price | $129.00/mo (Core plan) | $139/mo (SEO plan) |
| Enterprise | Custom (contact sales) | Custom — request demo |
| All plans | Core$129/moGrowth$279/moAgency Pack (add-on)$69/mo (up to $129/mo)AI Search (add-on)$89/mo (up to $345/mo)API (add-on)$45/mo (up to $555/mo) annual billing only | SEO$139/moStarter (SEO + AI Search)$199/moPro+ (SEO + AI Search)$299/moAdvanced (SEO + AI Search)$549/mo |
| Positioning | ||
| Best for | SEO specialists, content marketers, and copywriters seeking full-cycle AI-assisted content creation and optimization | SEO professionals, digital marketers, agencies, and enterprises seeking comprehensive search visibility and AI search monitoring |
| Differentiator | SE Ranking Content Editor combines full-cycle brief creation, NLP keyword analysis, real-time SEO scoring, grammar/readability checks, and competitor outline review in one platform with native Google Docs integration at a significantly lower price than Semrush or Ahrefs. | Semrush One unifies traditional SEO and AI search visibility (LLM citation tracking) on a single platform built on 17 years of search intelligence, with 28B keywords, 43T backlinks, and 289M+ LLM prompts monitored. |
| Competitors | Surfer SEO, Clearscope, MarketMuse, Semrush Writing Assistant, Frase | Ahrefs, Moz, Mangools, SE Ranking, Surfer SEO, BrightEdge |
| Features | ||
| AI Copywriting | ✓ | ✓ |
| Backlink Analysis | ✓ | ✓ |
| Content Brief | ✓ | ✓ |
| Content Editor | ✓ | ✓ |
| GSC Integration | ✓ | ✓ |
| Keyword Clustering | ✓ | ✓ |
| Keyword Research | ✓ | ✓ |
| Long Form Writing | ✓ | ✓ |
| On Page SEO | ✓ | ✓ |
| Rank Tracking | ✓ | ✓ |
| SERP Analysis | ✓ | ✓ |
| Topic Clusters | ✓ | ✓ |
| Integrations | ||
| API Access | ✓ | ✓ |
| Chrome Extension | — | ✓ |
| CMS | Google Docs confirmed; others not publicly stated | WordPress, Google Docs, Shopify via integrations |
| Google Docs | ✓ | ✓ |
| Key Integrations | Google Docs, Google Search Console, Google Analytics, Data Studio, Matomo, SE Ranking API | Google Analytics, Google Search Console, Google Ads, Adobe (parent company), Lovable AI builder, ChatGPT, MCP access, Zapier, WordPress, Google Docs |
| Wordpress | — | ✓ |
| Zapier | — | ✓ |