Ahrefs vs SE Ranking
Ahrefs uniquely has 1 feature · SE Ranking uniquely has 1 feature.
| Ahrefs | SE Ranking | |
|---|---|---|
| Company | ||
| Founded | 2011 | 2013 |
| HQ | Singapore | San Francisco, USA |
| AI model | Proprietary + Claude + Gemini (multi-model) | Proprietary |
| User base | 1M+ (Fortune 500 widely adopted) | 1M+ users (SE Ranking platform overall) |
| Platforms | Web, Chrome Extension, API, MCP Server | Web, Google Docs integration |
| Languages | 173+ countries/locations covered; multilingual keyword data and AI localization | 25+ |
| Pricing | ||
| Pricing model | — | Subscription |
| Free plan | Yes | No |
| Free trial | No | Yes — free trial available |
| Starting price | $29/mo (Starter) | $129.00/mo (Core plan) |
| Enterprise | $1,499/mo (annual commitment) | Custom (contact sales) |
| All plans | Ahrefs FreeFreeStarter$29/moLite$129/moStandard$249/moAdvanced$449/moEnterprise$1,499/mo | Core$129/moGrowth$279/moAgency Pack (add-on)$69/mo (up to $129/mo)AI Search (add-on)$89/mo (up to $345/mo)API (add-on)$45/mo (up to $555/mo) annual billing only |
| Positioning | ||
| Best for | SEOs, content marketers, agencies, and enterprise teams needing comprehensive search and AI visibility data | SEO specialists, content marketers, and copywriters seeking full-cycle AI-assisted content creation and optimization |
| Differentiator | The only AI marketing platform built on a proprietary web index powering custom LLMs, combining traditional SEO with AI search visibility tracking (Brand Radar, Agent A) and the world's #1 SEO crawler infrastructure. | SE Ranking Content Editor combines full-cycle brief creation, NLP keyword analysis, real-time SEO scoring, grammar/readability checks, and competitor outline review in one platform with native Google Docs integration at a significantly lower price than Semrush or Ahrefs. |
| Competitors | Semrush, Moz, Majestic, Serpstat, SE Ranking | Surfer SEO, Clearscope, MarketMuse, Semrush Writing Assistant, Frase |
| Features | ||
| AI Copywriting | ✓ | ✓ |
| Backlink Analysis | ✓ | ✓ |
| Content Brief | ✓ | ✓ |
| Content Editor | ✓ | ✓ |
| GSC Integration | ✓ | ✓ |
| Keyword Clustering | ✓ | ✓ |
| Keyword Research | ✓ | ✓ |
| Long Form Writing | ✓ | ✓ |
| On Page SEO | ✓ | ✓ |
| Rank Tracking | ✓ | ✓ |
| SERP Analysis | ✓ | ✓ |
| Topic Clusters | ✓ | ✓ |
| Integrations | ||
| API Access | ✓ | ✓ |
| Chrome Extension | ✓ | — |
| CMS | — | Google Docs confirmed; others not publicly stated |
| Google Docs | — | ✓ |
| Key Integrations | Google Search Console, Looker Studio (Advanced+), Data Studio Connectors, MCP Server, ChatGPT/Claude/Copilot via API, IndexNow | Google Docs, Google Search Console, Google Analytics, Data Studio, Matomo, SE Ranking API |