exactly.ai vs Ideogram
exactly.ai uniquely has 5 features · Ideogram uniquely has 2 features.
| exactly.ai | Ideogram | |
|---|---|---|
| Company | ||
| Founded | 2022 | 2023 |
| HQ | London, United Kingdom | Toronto, Canada |
| AI model | Proprietary style transfer + Flux.1 Kontext, Gemini 2.5 (Nano Banana), GPT Image, Veo 3, Seedance 1.0 Pro, KlingAI 2.1 | Ideogram 3.0 (Proprietary) |
| User base | — | 1M+ |
| Platforms | Web | Web, iOS, Android |
| Languages | English only | English (primary), multiple languages supported |
| Pricing | ||
| Free plan | Yes | Yes |
| Free trial | Yes (first style training free) | No |
| Starting price | Free | Basic Plan is free |
| Enterprise | Custom | Custom |
| Refund policy | — | No Refunds |
| All plans | FreeFreeOne-time Purchase (up to 10 downloads)£75 per license (one-time)One-time Purchase (up to 50 downloads)£75 per license (one-time)EnterpriseCustom | Plus$20/moPro$60/mo |
| Positioning | ||
| Best for | Brand teams, creative studios, and designers needing on-brand AI image and video generation with commercial rights | Designers, marketers, and content creators needing high-quality text rendering in AI-generated images |
| Differentiator | Trains a private AI on your brand's own images so every generated asset is on-brand, commercially licensed, and never shared with third parties. | Ideogram leads the industry in AI text rendering accuracy within images, making it uniquely suited for logos, posters, and typography-heavy creative work. |
| Competitors | Midjourney, Adobe Firefly, Ideogram, Leonardo.ai, Krea.ai | Midjourney, DALL-E 3, Adobe Firefly, Stable Diffusion, Leonardo AI |
| Features | ||
| Aspect Ratio | ✓ | ✓ |
| Background Removal | — | ✓ |
| Batch Generation | ✓ | ✓ |
| Commercial Rights | ✓ | ✓ |
| ControlNet | — | ✕ |
| Export Formats | JPG, 4K (4096x4096), up to 8K; video export implied | PNG, JPG |
| Image Animation | ✓ | ✕ |
| Image Reference | ✓ | ✓ |
| Image to Image | ✓ | ✓ |
| Inpainting | ✓ | ✓ |
| LoRA Support | ✓ | ✕ |
| Negative Prompts | — | ✓ |
| Outpainting | ✕ | ✕ |
| Private Generations | ✓ | ✓ |
| Prompt Customization | ✓ | ✓ |
| Style Controls | ✓ | ✓ |
| Text to Image | ✓ | ✓ |
| Text to Video | ✓ | ✕ |
| Upscaling | ✓ | ✓ |
| Video Style Transfer | ✓ | ✕ |
| Video Upscaling | — | ✕ |
| Watermark | ✓ | — |
| Integrations | ||
| API Access | ✓ | ✓ |
| Canva Integration | ✕ | ✕ |
| Figma Plugin | ✕ | ✕ |
| Key Integrations | REST API (style transfer, image generation, video generation, model training, upscaling) | REST API, third-party automation via API |
| Photoshop Plugin | ✕ | ✕ |

