Head-to-head · facts checked 20 Sept 2026
Design.com vs Looka
Looka uniquely has 3 features · Design.com uniquely has 2 features.
From
$35 (Basic Logo Package, one-time)
Free plan
No
The verdict
Design.com or Looka?
Section 01
Pricing, plan by plan
Every plan each vendor publishes, monthly and yearly where both are offered.
DDesign.com
Free
Free
Free logo download in PNG, JPG, SVG, EPS and PDF
Looka
Basic Logo Package
$35 one-time
Single low-res PNG logo file for digital use
Premium Logo Package
$72 one-time
High-res PNG, SVG, vector EPS/PDF files plus transparent background
Brand Kit Subscription
$96/yr
300+ branded templates, business card, social media assets, unlimited logo files
Brand Kit Web Subscription
$129/yr
Everything in Brand Kit plus a website builder powered by Looka
Section 02
Pros and cons
From each tool's full review, written from the same checked facts.
DDesign.com
Pros
- The free plan includes a genuine free tier: the finished logo downloads in PNG, JPG, SVG, EPS and PDF at no cost.
- Editing the free logo is unlimited, with no cap on revisions.
- AI generation works from a written prompt, and a separate AI Background Remover is included for editing images.
- Commercial use of the logo is permitted, on both the free tier and every paid plan.
- Design.com's privacy policy states GDPR compliance directly.
- Templates cover business cards, social posts, letterheads, email signatures, websites and merchandise, numbering in the thousands.
- An Exclusive License can be bought as a genuine one-time $145 payment instead of committing to a subscription.
Cons
- Design.com has no stored brand kit feature; colours and fonts are not stored and carried between designs.
- Full ownership of the logo requires the separate Exclusive License add-on; the license included in every base package is non-exclusive, meaning other customers can also purchase and use the same logo.
- Design.com has no real-time collaboration and no comment or approval workflow.
- No API is available.
- Design.com doesn't offer a trademark search or registration service.
- Design.com names no SOC 2 or similar security certification.
Looka
Pros
- Looka's AI generates logo options from your business name plus chosen style, color and symbol preferences, and you can keep adjusting the result before you buy.
- The Premium Logo Package and both Brand Kit plans include vector SVG and PDF files alongside PNG, suited to printing and resizing.
- Once purchased, the logo is fully owned by you and can be used commercially.
- The Premium Logo Package and Brand Kit Subscription both include unlimited edits to the logo after purchase.
- A Brand Kit Subscription turns the logo into more than 300 branded templates covering business cards, social posts, letterheads, email signatures and brand guidelines.
- The Brand Kit Web Subscription plan adds an AI-generated website built from the same brand.
- Support is available by live chat and email, plus a help center.
Cons
- There's no free plan that lets you keep a usable logo file; every option, one-time or subscription, requires payment.
- No free trial is offered for the Brand Kit subscriptions.
- The cheapest Basic Logo Package gives you only a single low-resolution PNG, with no vector formats or unlimited edits.
- Looka doesn't offer a trademark search or registration service, pointing you to your country's trademark office instead.
- No API is available for connecting Looka to other tools.
- Looka names no SOC 2 or similar security certification.
- There's no AI photo-editing feature, such as background removal, beyond logo-specific customization.
Side by side
| Company | ||
| Founded | 2019 | 2016 |
| HQ | Tel Aviv, Israel | Toronto, Canada |
| AI model | Proprietary | Proprietary |
| User base | 1M+ | 10M+ |
| Platforms | Web | Web |
| Languages | 10+ | English only |
| Pricing | ||
| Pricing model | Freemium | — |
| Free plan | Yes, free logo design and download in PNG, JPG, SVG, EPS and PDF with unlimited edits; the other design tools need a paid plan for high-quality downloads | No |
| Free trial | — | Yes — free to design and preview logos, pay only to download |
| Starting price | $25/mo (Starter) | $35 (Basic Logo Package, one-time) |
| Refund policy | — | No refunds after file download; refund requests reviewed case-by-case before download |
| All plans | Free — Free | Basic Logo Package — $35 one-time Premium Logo Package — $72 one-time Brand Kit Subscription — $96/yr Brand Kit Web Subscription — $129/yr |
| Positioning | ||
| Best for | Budget-conscious founders who want a genuinely free logo before committing to any paid package | Founders who pick a logo from guided style options and may add an ongoing brand kit subscription |
| Differentiator | Design.com combines an AI-powered prompt-based design editor with a full branding suite covering logos, websites, business cards, social graphics, and print materials in one platform. | AI-powered logo maker that instantly generates a full brand identity kit including 300+ customizable templates, business cards, and social assets from a single logo design session. |
| Competitors | Canva, Looka, Wix Logo Maker, Adobe Express, Tailor Brands | Canva, Wix Logo Maker, Tailor Brands, Hatchful by Shopify, DesignEvo |
| Features | ||
| AI Image Builtin | ✓ | ✓ |
| Animation Support | ✓ | ✕ |
| API Access | — | ✕ |
| Background Removal | ✓ | ✓ |
| Brand Kit | ✓ | ✓ |
| Logo Generation | ✓ | ✓ |
| Presentation Design | ✓ | ✕ |
| Print Ready | ✓ | ✓ |
| Resize Tool | — | ✓ |
| Social Templates | ✓ | ✓ |
| Team Collaboration | — | ✕ |
| UI Wireframe | ✕ | ✕ |
| Vector Output | ✓ | ✓ |
| Integrations | ||
| Adobe Export | ✕ | ✓ |
| API Access | — | ✕ |
| Figma Export | ✕ | ✕ |
| Google Slides | ✕ | ✕ |
| Key Integrations | — | Adobe Illustrator (via EPS/PDF), Shopify (brand assets), social media platforms (Facebook, Instagram, Twitter via templates) |
| Shopify | — | ✓ |
Section 03
Design.com vs Looka: common questions
Is Design.com or Looka cheaper?
Design.com's cheapest paid plan is $25/mo (Starter) and Looka's is $35 (Basic Logo Package, one-time). Compare what each plan includes below before going on price alone.
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