Figma vs Looka
Figma uniquely has 8 features · Looka uniquely has 2 features.
| Figma | Looka | |
|---|---|---|
| Company | ||
| Founded | 2012 | 2016 |
| HQ | San Francisco, USA | Toronto, Canada |
| AI model | Proprietary (Figma AI) | Proprietary |
| User base | 10M+ | 10M+ |
| Platforms | Web, macOS, Windows, iOS, Android, Linux (via browser) | Web |
| Languages | 25+ | English only |
| Pricing | ||
| Free plan | Yes | No |
| Free trial | No explicit trial period — free Starter plan available permanently | Yes — free to design and preview logos, pay only to download |
| Starting price | Free (Starter); $12/mo (Professional Dev seat, annual billing) | $20 (Basic Logo Package - one-time) |
| Enterprise | $90/mo per Full seat (billed annually); contact sales for custom agreements | — |
| Refund policy | — | No refunds after file download; refund requests reviewed case-by-case before download |
| All plans | StarterFreeProfessionalFull seat — $20/moProfessionalDev seat — $15/moProfessionalCollab seat — $5/moOrganizationFull seat — $55/mo (billed annually)OrganizationDev seat — $25/mo (billed annually)OrganizationCollab seat — $5/mo (billed annually)EnterpriseFull seat — $90/mo (billed annually)EnterpriseDev seat — $35/mo (billed annually)EnterpriseCollab seat — $5/mo (billed annually) | Basic Logo Package$20Premium Logo Package$65Brand Kit Subscription$96/yrBrand Kit Web Subscription$129/yr |
| Positioning | ||
| Best for | Product designers, UX/UI teams, developers, and cross-functional product teams building digital products | Entrepreneurs, startups, and small businesses needing quick AI-generated logos and brand identity kits |
| Differentiator | Figma is an all-in-one, browser-based collaborative design platform where designers, developers, and stakeholders work simultaneously in the same file with AI agents, spanning ideation through production-ready code handoff. | AI-powered logo maker that instantly generates a full brand identity kit including 300+ customizable templates, business cards, and social assets from a single logo design session. |
| Competitors | Adobe XD, Sketch, InVision, Framer, Canva, Penpot | Canva, Wix Logo Maker, Tailor Brands, Hatchful by Shopify, DesignEvo |
| Features | ||
| AI Image Builtin | ✓ | ✓ |
| Animation Support | ✓ | ✕ |
| API Access | ✓ | ✕ |
| Background Removal | — | ✓ |
| Brand Kit | ✓ | ✓ |
| Logo Generation | ✓ | ✓ |
| Presentation Design | ✓ | ✕ |
| Print Ready | — | ✓ |
| Resize Tool | ✓ | ✓ |
| Social Templates | ✓ | ✓ |
| Team Collaboration | ✓ | ✕ |
| UI Wireframe | ✓ | ✕ |
| Vector Output | ✓ | ✓ |
| Integrations | ||
| Adobe Export | ✓ | ✓ |
| API Access | ✓ | ✕ |
| Figma Export | ✓ | ✕ |
| Google Slides | ✓ | ✕ |
| Key Integrations | Slack, Jira, Confluence, GitHub, Zeplin, Notion, Microsoft Teams, Zapier, Loom, Storybook, VS Code (via MCP Server) | Adobe Illustrator (via EPS/PDF), Shopify (brand assets), social media platforms (Facebook, Instagram, Twitter via templates) |
| Shopify | ✓ | ✓ |