Head-to-head · facts checked 19 Sept 2026
Kittl vs Wix
Kittl uniquely has 10 features · Wix uniquely has 2 features.
The verdict
Kittl or Wix?
Section 01
Pricing, plan by plan
Every plan each vendor publishes, monthly and yearly where both are offered.
Kittl
Pro
$15/mo · $144/yr
2,000 AI Tokens/month; up to 1,000 Premium Images, 65 Premium Videos; Unlimited Projects
Expert
$35/mo · $312/yr
12,000 AI Tokens/month (6,000 monthly + 200 daily); up to 6,000 Premium Images, 400 Premium Videos; Unlimited Version History
Wix
Free
$0/mo
Includes hosting, drag-and-drop editor, templates, AI tools — Wix-branded domain
Light
$17/mo
2 GB storage, free domain 1 year, light marketing suite, 2 site collaborators
Core
$29/mo
50 GB storage, basic eCommerce, accept payments, basic marketing suite, 5 site collaborators
Business
$39/mo
100 GB storage, standard eCommerce, standard marketing suite, 10 site collaborators
Business Elite
$159/mo
Unlimited storage, advanced eCommerce, advanced marketing suite, advanced developer platform, 100 site collaborators
Section 02
Pros and cons
From each tool's full review, written from the same checked facts.
Kittl
Pros
- Kittl's free plan is free forever, with no time limit or expiry, rather than a timed trial.
- The free plan includes 100 AI tokens, enough for up to 100 images, plus five active projects and 500MB of storage.
- A full online vector editor with pen and Boolean tools sits on the same canvas as Kittl's AI image, vector and video generators.
- The AI model picker includes ChatGPT Image 1, Google Imagen 4, FLUX 1.1 Pro Ultra, Ideogram 3 Quality, Nano Banana and DALL-E 3, among others.
- A Vector Generator produces original SVG artwork directly from a text prompt.
- Real-time collaboration lets teammates work on the same canvas together, with live presence and a built-in comment tool.
- Paid plans unlock more than 100,000 templates and more than 10 million stock photos, graphics and fonts.
- Kittl connects to Claude, ChatGPT, Cursor and Claude Code through an MCP connector that needs no API key to set up.
Cons
- Kittl runs in the browser only, with no desktop app for Windows or Mac.
- Free-plan designs are for personal use only, and commercial use requires a Pro or Expert plan.
- Free-plan exports are capped at 800 pixels and 72dpi, in PNG or JPG only.
- AI-generated images made on the free plan are shared publicly with the Kittl community.
- Kittl has no traditional developer API and no built-in social post scheduling.
Wix
Pros
- Wix's AI website builder can generate a full, business-ready site from a written prompt.
- Every paid tier includes a built-in eCommerce store, from Basic on Light and Core up to Advanced on Business Elite.
- The free plan is a genuine working site with real hosting, not a limited demo.
- Paid plans include a free custom domain for the first year.
- Wix holds a SOC 2 Type 2 report and ISO 27001, 27017 and 27018 certification.
- Support runs 24 hours a day by chat, with phone and email also available.
- Wix Studio adds live comments, shared design libraries and a Figma import plugin for teams that need them.
Cons
- Wix does not offer a way to export a site's underlying code; Velo only adds custom code that stays on Wix.
- None of the paid plans publish a plain monthly price; all four are billed yearly only.
- Single sign-on is confirmed only on the Enterprise tier, not on Light, Core, Business or Business Elite.
- Real-time collaboration, live comments and Figma import are only confirmed on Wix Studio, not on the standard plans.
- The free plan keeps a site on a Wix domain or subdomain rather than a custom one.
- The jump from Business at $39 a month to Business Elite at $159 a month is steep for a single tier.
Side by side
| Company | ||
| Founded | 2021 | 2006 |
| HQ | Berlin, Germany | Tel Aviv, Israel |
| AI model | Multiple — OpenAI ChatGPT Image, Google Imagen/Nano Banana, ByteDance Seedream, Black Forest Labs Flux, Ideogram, Kling, Runway, Veo, PixVerse, Recraft, Krea | Proprietary (Aria AI) |
| User base | 10M+ | 300M+ sites built |
| Platforms | Web | Web, iOS, Android |
| Languages | 25+ | 25+ |
| Pricing | ||
| Pricing model | Freemium | Freemium |
| Free plan | Yes | Yes, free plan includes web hosting, drag-and-drop editor, templates, and AI tools with Wix-branded domain |
| Free trial | No — Free plan available indefinitely | No — free plan available indefinitely; 14-day money-back guarantee on paid plans |
| Starting price | $15/mo | $17/mo, Light |
| Enterprise | — | Custom — contact sales (Book a Demo) |
| Refund policy | — | 14-day money-back guarantee |
| All plans | Pro — $15/mo Expert — $35/mo | Free — $0/mo Light — $17/mo Core — $29/mo Business — $39/mo Business Elite — $159/mo |
| Positioning | ||
| Best for | Print and merch designers making editable vector artwork and mockups from ready templates | Small business owners building a site and store themselves, with a phone line for help |
| Differentiator | Kittl uniquely combines a professional vector-editing canvas with access to the widest multi-model AI image and video generation suite (15+ models from OpenAI, Google, ByteDance, Black Forest Labs, Ideogram, Kling, Runway, etc.) in a single platform purpose-built for brand and product visual creation. | Wix combines a fully hybrid AI website builder (Aria) with deep business tools — eCommerce, scheduling, CRM, email marketing, and SEO — all in one platform with 300M+ sites built and 99.99% uptime multi-cloud hosting. |
| Competitors | Canva, Adobe Express, Looka, Wix Logo Maker, Picsart | Squarespace, Weebly, WordPress.com, Webflow, Shopify |
| Features | ||
| AI Token System | ✓ | — |
| Commercial License | ✓ | — |
| High Resolution Exports | ✓ | — |
| Premium Image Generation | ✓ | — |
| Premium Video Generation | ✓ | — |
| Unlimited Version History | ✓ | — |
| AI Image Builtin | ✓ | ✓ |
| Animation Support | ✓ | ✓ |
| API Access | — | ✓ |
| Background Removal | ✓ | — |
| Brand Kit | ✓ | ✓ |
| Logo Generation | ✓ | ✓ |
| Presentation Design | ✓ | ✕ |
| Print Ready | ✓ | — |
| Resize Tool | ✓ | ✓ |
| Social Templates | ✓ | ✓ |
| Team Collaboration | ✓ | ✓ |
| UI Wireframe | ✕ | ✕ |
| Vector Output | ✓ | — |
| Integrations | ||
| API Access | — | ✓ |
| Google Slides | — | ✕ |
| Key Integrations | Discord community; no third-party integrations publicly listed on scraped pages | Google Ads, Meta (Facebook/Instagram) Ads, email marketing tools, social media platforms, payment providers (multiple), Google Analytics, Wix App Market (hundreds of third-party apps) |
| Shopify | — | ✕ |
Section 03
Kittl vs Wix: common questions
Is Kittl or Wix cheaper?
Kittl's cheapest paid plan is $15/mo and Wix's is $17/mo, Light. Compare what each plan includes below before going on price alone.
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