Head-to-head · facts checked 19 Sept 2026
Figma vs Framer
Figma uniquely has 5 features.
From
$20/mo (Professional, full seat), or $16/mo billed annually
Free plan
Yes
The verdict
Figma or Framer?
Section 01
Pricing, plan by plan
Every plan each vendor publishes, monthly and yearly where both are offered.
Figma
Starter
Free
Unlimited drafts, UI kits, templates, 150 AI credits/day up to 500/mo
Professional — Full seat
$20/mo · $192/yr
Unlimited files & projects, team libraries, advanced prototyping, 3,000 AI credits/mo
Professional — Dev seat
$15/mo · $144/yr
Full Dev Mode, FigJam, Slides, Buzz access; view/comment on Design files, 500 AI credits/mo
Professional — Collab seat
$5/mo · $36/yr
Full FigJam, Slides, Buzz; view/comment Design files; basic Dev Mode inspection, 500 AI credits/mo
Organization — Full seat
$55/mo (billed annually) · $660/yr
Unlimited teams, shared libraries & fonts, centralized admin, 3,500 AI credits/mo
Organization — Dev seat
$25/mo (billed annually) · $300/yr
Dev-focused access across org, 500 AI credits/mo
Organization — Collab seat
$5/mo (billed annually) · $60/yr
Collaboration-focused access across org, 500 AI credits/mo
Enterprise — Full seat
$90/mo (billed annually) · $1,080/yr
Custom workspaces, design system theming & APIs, SCIM seat management, 4,250 AI credits/mo
Enterprise — Dev seat
$35/mo (billed annually) · $420/mo (billed annually)
Enterprise-grade Dev Mode, 500 AI credits/mo
Enterprise — Collab seat
$5/mo (billed annually) · $60/mo (billed annually)
Enterprise collaboration access, 500 AI credits/mo
Framer
Free
$0
500 credits/day (up to 1,000/mo), free Framer domain, 1 GB bandwidth, design pages only
Basic
$15/mo · $120/yr
1,000 credits/mo, free custom domain, 2 CMS collections, 50 GB bandwidth, localization add-on
Pro
$45/mo · $360/yr
3,000 credits/mo, free custom domain, 10 CMS collections, 100 GB bandwidth, staging, branching, A/B testing add-on
Enterprise
Custom
Custom limits, enterprise security, dedicated support, unlimited seats, all locations CDN, unlimited analytics history
Section 02
Pros and cons
From each tool's full review, written from the same checked facts.
Figma
Pros
- Figma Make turns a written prompt into a working, code-backed app or web screen.
- Multiplayer editing lets several people work in the same file at the same time.
- Dev Mode measures distances between objects and generates CSS, iOS and Android code snippets for developers without needing a Full seat.
- Figma Weave brings in image, video, audio and 3D models from Google, Kling, Runway and Luma inside the same editor.
- Organization and Enterprise plans support multi-brand design systems that scale across several products.
- Figma runs on web, Windows, Mac, iOS and Android, with the editor supported in seven languages.
- Figma holds a SOC 2 Type 2 report and offers single sign-on on Organization and Enterprise.
Cons
- Figma does not state that it turns a screenshot or a URL into an editable design.
- Figma has no built-in user testing feature and relies on a separate Sprig integration instead.
- Organization and Enterprise plans are billed yearly only, with no published monthly price.
- AI training on uploaded content defaults to on for Starter and Professional accounts, requiring an admin to opt out.
- Figma does not publish a time-limited free trial, so moving beyond Starter's limits means paying for Professional, Organization or Enterprise up front.
- Dev Mode's generated code snippets cover only CSS, iOS and Android, not a wider framework list.
Framer
Pros
- AI agents generate a site's structure, sections and draft copy from a prompt or brief.
- Hosting, a CMS and SEO tools are bundled together with the builder on one platform.
- The free plan never expires, offering 500 AI credits and up to three collaborating editors with no card needed.
- Real-time collaboration and free commenting on pages are available on every plan.
- Figma layouts import directly into Framer while keeping layers, groups and structure.
- A localization add-on translates a site into other languages using AI.
- Holds a SOC 2 Type 2 report and is ISO 27001 certified.
- A Server API lets developers connect Framer to other systems and build on top of a site.
Cons
- No native ecommerce; selling products requires a third-party plugin that syncs an external Shopify store.
- No code export; a finished site can only be published on Framer's own hosting.
- No native AI image generation or editing, only third-party marketplace plugins.
- Trains its AI on customer inputs and outputs for every plan except Enterprise, with no opt-out.
- No white-label option for agencies to resell the platform under their own brand.
- Additional editor seats cost $20 a month each on top of a plan's flat price.
Side by side
| Company | ||
| Founded | 2012 | 2014 |
| HQ | San Francisco, USA | Amsterdam, Netherlands |
| AI model | Proprietary (Figma AI) | GPT-4 / GPT 5.5 (OpenAI-powered agents) |
| User base | 10M+ | 1M+ |
| Platforms | Web, macOS, Windows, iOS, Android, Linux (via browser) | Web, macOS (desktop app) |
| Languages | 25+ | 25+ |
| Pricing | ||
| Pricing model | Freemium | Freemium |
| Free plan | Yes | Yes |
| Free trial | No explicit trial period — free Starter plan available permanently | No |
| Starting price | $20/mo (Professional, full seat), or $16/mo billed annually | $10/mo (Basic) |
| Enterprise | $90/mo per Full seat (billed annually); contact sales for custom agreements | Custom |
| All plans | Starter — Free Professional — Full seat — $20/mo Professional — Dev seat — $15/mo Professional — Collab seat — $5/mo Organization — Full seat — $55/mo (billed annually) Organization — Dev seat — $25/mo (billed annually) Organization — Collab seat — $5/mo (billed annually) Enterprise — Full seat — $90/mo (billed annually) Enterprise — Dev seat — $35/mo (billed annually) Enterprise — Collab seat — $5/mo (billed annually) | Free — $0 Basic — $15/mo Pro — $45/mo Enterprise — Custom |
| Positioning | ||
| Best for | Product teams wanting one shared workspace for design systems, prototypes and developer handoff | Designers publishing a marketing site straight from their design file, with no code |
| Differentiator | Figma is an all-in-one, browser-based collaborative design platform where designers, developers, and stakeholders work simultaneously in the same file with AI agents, spanning ideation through production-ready code handoff. | Framer combines a native AI design agent directly on the canvas with a full-featured website builder, CMS, hosting, analytics, and A/B testing — enabling teams to design, publish, and iterate professional sites without leaving a single platform. |
| Competitors | Adobe XD, Sketch, InVision, Framer, Canva, Penpot | Webflow, Wix, Squarespace, Lovable, v0, WordPress, Readymag |
| Features | ||
| AI Image Builtin | ✓ | ✓ |
| Animation Support | ✓ | ✓ |
| API Access | ✓ | ✓ |
| Brand Kit | ✓ | ✓ |
| Logo Generation | ✓ | ✕ |
| Presentation Design | ✓ | ✕ |
| Print Ready | — | ✕ |
| Resize Tool | ✓ | ✓ |
| Social Templates | ✓ | ✓ |
| Team Collaboration | ✓ | ✓ |
| UI Wireframe | ✓ | ✓ |
| Vector Output | ✓ | ✓ |
| Integrations | ||
| Adobe Export | ✓ | ✕ |
| API Access | ✓ | ✓ |
| Figma Export | ✓ | ✓ |
| Google Slides | ✓ | ✕ |
| Key Integrations | Slack, Jira, Confluence, GitHub, Zeplin, Notion, Microsoft Teams, Zapier, Loom, Storybook, VS Code (via MCP Server) | Claude Code, Cursor, Codex, GitHub, Slack, WordPress importer (CMS), Recraft plugin, Kinetic Type plugin, community plugins marketplace |
| Shopify | ✓ | — |
Section 03
Figma vs Framer: common questions
Is Figma or Framer cheaper?
Figma's cheapest paid plan is $20/mo (Professional, full seat), or $16/mo billed annually and Framer's is $10/mo (Basic). Compare what each plan includes below before going on price alone.
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