Head-to-head · facts checked 26 Sept 2026
Brand24 vs Vista Social
Vista Social uniquely has 17 features · Brand24 uniquely has 6 features.
From
$79/mo
Free plan
No
The verdict
Brand24 or Vista Social?
Section 01
Pricing, plan by plan
Every plan each vendor publishes, monthly and yearly where both are offered.
Brand24
Individual
— · $199/mo billed yearly
3 keywords, 2K mentions/mo, 1 user, 12h update interval
Team
— · $299/mo billed yearly
7 keywords, 10K mentions/mo, unlimited users, hourly updates, chat support
Pro
— · $399/mo billed yearly
12 keywords, 40K mentions/mo, unlimited users, realtime updates, AI Brand Assistant, AI Insights for 2 projects
Business
— · $599/mo billed yearly
25 keywords, 100K mentions/mo, unlimited users, realtime, AI Insights for 5 projects, Advanced Reports, Client Success Lead
Enterprise
From $1,499/mo billed yearly
Custom keywords and mentions, unlimited users, AI Visibility module, dedicated consulting, unlimited AI Insights
Vista Social
Professional
$79/mo · $768/yr
15 social profiles, 3 users, planning & publishing, engagement, reports, listening, DM automations
Advanced
$149/mo · $1,440/yr
30 social profiles, 6 users, advanced planning & workflows, reporting, integrations (Zapier, Make, MCP), AI Training & Knowledge
Scale
$379/mo · $3,648/yr
70 social profiles, 10 users, white label setup, client profile connect, unlimited AI credits, premium AI Training & Knowledge
Enterprise
Custom
Unlimited profiles & users, sentiment detection, premium analytics, brand safety, dedicated account manager, custom integrations
For everything else about each tool, read the full Brand24 review and Vista Social review.
Side by side
| Company | ||
| Founded | 2011 | 2022 |
| HQ | Daytona Beach, FL, USA | New York, USA |
| AI model | Proprietary | Proprietary (Ask Vista AI) |
| User base | 16,700+ new users/month; 4,000+ brands | 30,000+ brands |
| Platforms | Web, iOS, Android | iOS, Android, Web |
| Languages | 108 languages supported | English (primary); multi-language support not publicly stated |
| Pricing | ||
| Pricing model | Subscription | Subscription |
| Free plan | No | No |
| Free trial | Yes — 14 days | Yes |
| Starting price | $249/mo | $79/mo |
| Enterprise | from $1499/mo (billed annually) | Custom |
| All plans | Individual Team Pro Business Enterprise — From $1,499/mo billed yearly | Professional — $79/mo Advanced — $149/mo Scale — $379/mo Enterprise — Custom |
| Positioning | ||
| Best for | Brand monitoring, social listening, and online reputation management for individuals, teams, agencies, and enterprises | Agencies and teams managing multiple brands and social profiles |
| Differentiator | AI-powered brand monitoring with AI Sentiment Analysis, AI Events Detection, AI Brand Assistant (GPT-based), AI Insights, AI Topics, and AI Visibility module across plans | Vista Social combines publishing, inbox, analytics, AI automations, listening, review management, employee advocacy, and link-in-bio in one platform at startup-friendly pricing with no feature-gating behind expensive add-ons. |
| Competitors | Mention, Brandwatch, Sprout Social, Hootsuite, Meltwater, Talkwalker | Buffer, Hootsuite, Sprout Social, Later, Publer, SocialBee |
| Features | ||
| AI Brand Assistant | ✓ | — |
| AI Events Detection | ✓ | — |
| AI Sentiment Analysis | ✓ | — |
| AI Training & Knowledge | — | ✓ |
| Brand Safety & Compliance | — | ✓ |
| Dm Automations | — | ✓ |
| Lightning Search | ✓ | — |
| Listening and Review Tools | — | ✓ |
| Real Time Updates | ✓ | — |
| Sentiment Detection | — | ✓ |
| Smart Context Search | ✓ | — |
| Unlimited AI Credits | — | ✓ |
| Vista Page Link in Bio Tool | — | ✓ |
| White Label Setup | — | ✓ |
| AI Caption Gen | ✕ | ✓ |
| Analytics Reporting | ✓ | ✓ |
| Audience Insights | ✓ | ✓ |
| Bulk Scheduling | ✕ | ✓ |
| Competitor Analysis | ✓ | ✓ |
| Content Calendar | ✕ | ✓ |
| Content Repurposing | ✕ | ✓ |
| Cross Platform | ✓ | ✓ |
| Hashtag Research | ✓ | ✓ |
| Hashtag Suggestions | ✕ | ✓ |
| Link in Bio | ✕ | ✓ |
| Post Scheduling | ✕ | ✓ |
| Supported Platforms | X (Twitter), Facebook, Instagram, YouTube, TikTok, LinkedIn, Reddit, Telegram, Spotify, TripAdvisor, App Store, Twitch, Newsletters, Podcasts, News, Blogs, Forums, Reviews, Medium, Quora | Facebook, Instagram, LinkedIn, Reddit, Snapchat, Threads, TikTok, X (Twitter), YouTube |
| Team Features | ✓ | ✓ |
| White Label | ✓ | ✓ |
| Integrations | ||
| API Access | ✓ | ✓ |
| Canva Integration | ✕ | ✓ |
| Key Integrations | Slack, Microsoft Teams, API, MCP (AI assistant secure access), Mobile App | Zapier, Make, MCP, Canva, Google Drive, OneDrive, Dropbox, Zapier, link shortener |
| Social Media | X (Twitter), Facebook, Instagram, YouTube, TikTok, LinkedIn, Reddit, Telegram, Spotify, TripAdvisor, App Store, Twitch, Podcasts | Facebook, Instagram, LinkedIn, Reddit, Snapchat, Threads, TikTok, X (Twitter), YouTube |
| Zapier | — | ✓ |
Section 02
Brand24 vs Vista Social: common questions
Is Brand24 or Vista Social cheaper?
Brand24's cheapest paid plan is $249/mo and Vista Social's is $79/mo. Compare what each plan includes below before going on price alone.
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