AssemblyAI vs Murf AI
AssemblyAI uniquely has 6 features · Murf AI uniquely has 5 features.
| AssemblyAI | Murf AI | |
|---|---|---|
| Company | ||
| Founded | 2017 | 2020 |
| HQ | San Francisco, USA | San Francisco, USA |
| AI model | Universal-3.5 Pro (Proprietary) | Murf Falcon (real-time TTS) & Murf Gen2 (content TTS) — Proprietary |
| User base | Millions of developers | 10 million+ |
| Platforms | Web, API (all platforms via SDK) | Web, Windows App, Canva Integration, PowerPoint Plugin, Google Slides |
| Languages | 99 (Universal-2), 18 (Universal-3.5 Pro) | 35+ languages and accents |
| Pricing | ||
| Free plan | Yes | Yes |
| Free trial | Yes-unlimited (free tier, no credit card required — up to 185 hours pre-recorded, 333 hours streaming) | Yes — 10 minutes of voice generation, no downloads, no commercial rights |
| Starting price | $0.15/hr | $19/mo (Creator plan) |
| Enterprise | Custom pricing with custom rate limits, enhanced concurrency, and enterprise-grade flexibility | Custom |
| Refund policy | — | 24-hour refund window with under 10 minutes usage |
| All plans | Free TierFreeUniversal-3.5 Pro$0.15/hrUniversal-3.5 Pro$0.21/hrEnterprise / CustomCustom | Free$0/moCreator$29/moBusiness$99/moEnterpriseCustomPay as you go$0.25/credit per creditAPI Pay as you goCustom per credit |
| Positioning | ||
| Best for | Developers and enterprises building voice AI applications, transcription services, and voice agents | Developers, enterprises, creators, and localization teams needing scalable AI voiceovers, conversational agents, and video dubbing |
| Differentiator | Native code switching and highly accurate speaker diarization; async speech-to-text trained on 12.5M+ hours of audio | Murf combines a production-ready conversational agent platform (130ms end-to-end latency via Falcon), a full voiceover studio, and AI dubbing in 40+ languages — all built on ethically sourced voices with enterprise-grade security — at industry-leading pricing of $0.01/minute for API usage. |
| Competitors | Deepgram, OpenAI Whisper, Google Speech-to-Text, Amazon Transcribe, Rev.ai | ElevenLabs, Descript, Play.ht, Speechify, WellSaid Labs, Resemble AI |
| Features | ||
| Async Speech to Text | ✓ | — |
| Async Transcription | ✓ | — |
| Code Switching | ✓ | — |
| Multi Language Support | ✓ | — |
| Speaker Diarization | ✓ | — |
| API Access | ✓ | ✓ |
| Audio Enhancement | ✕ | ✓ |
| Batch Processing | ✓ | — |
| Commercial Rights | ✓ | ✓ |
| Languages Supported | ✓ | ✓ |
| Mobile App | ✕ | ✕ |
| Music Generation | ✕ | ✕ |
| Noise Removal | ✕ | — |
| Podcast Editing | ✕ | ✓ |
| Text to Speech | ✕ | ✓ |
| Transcription | ✓ | ✓ |
| Voice Cloning | ✕ | ✓ |
| Voice Styles | ✕ | ✓ |
| Integrations | ||
| Adobe Audition | ✕ | ✕ |
| API Access | ✓ | ✓ |
| Garageband | ✕ | ✕ |
| Key Integrations | AWS Marketplace, GPT (LLM Gateway), Claude (LLM Gateway), Gemini (LLM Gateway), Community LLM Models, Python SDK, REST API, WebSocket Streaming API | Canva, PowerPoint Plugin, Google Slides, Murf Voices for Windows Apps, Custom Integrations (Enterprise add-on) |