Hailuo AI vs Luma AI
Hailuo AI scores 8.6 to Luma AI's 8.0 among the AI video generators we rate, and is the better pick for 2 of the 4 kinds of buyer below.
Hailuo AI wins, 8.6 to 8.0
Luma AI's own Ray3.2 outputs up to 1080p and reaches 4K through the Kling models it offers; Hailuo AI's MiniMax H3 tops out at 2K but generates sound and dialogue itself. A working month of 20 ten-second clips costs $38 on Hailuo AI's Pro plan against $90 on Luma AI's Pro plan. Luma AI lists a brand kit and a shared team workspace, which Hailuo AI does not.
Pick Hailuo AI if you want sound from the tool's own model at well under half the cost.
Pick Luma AI if you want a brand kit and a shared team workspace.
Best for
Who each one suits, decided on the criteria that matter to that buyer and the checked facts where the two differ.
- Resolution the model generates: 4K against 2K
- Highest export resolution: 4K against 2K
- Cost of a working month: $38 against $90
- Translates a finished video: Luma AI yes, Hailuo AI does not say
- Brand kit: Luma AI yes, Hailuo AI does not say
- Shared workspace: Luma AI yes, Hailuo AI does not say
- Where it runs: Web, iOS, Android against Web, iOS
How they score
Both are scored the same way, against the other AI video generators we rate, from facts on each vendor's own pages. They split the criteria 2 each, with the rest level.
Where they differ
Every point where the two vendors' published facts disagree, with a link to where each fact was read. "Not published" means the vendor does not say either way.
Published by only one of them
Where they match (15)
Pricing, plan by plan
A working month here is 20 ten-second clips on each tool's main model: the cheapest plan, billed monthly, whose credits cover them. Clips per plan are the plan's credits divided by one clip's cost.
Hailuo AI
Luma AI
The models behind them
Which models each one runs: its own, the newest of those, and any other companies' models offered in the same account.
Hailuo AI
Luma AI
Pros and cons
From each tool's full review, written from the same checked facts.
Hailuo AI
- MiniMax H3 generates dialogue, sound effects and ambience with the picture, in clips of up to 15 seconds at 2K.
- H3 takes up to nine reference images, three videos and three audio clips to keep characters, motion and voices consistent.
- H3 edits existing footage: swap or remove people and objects, change backgrounds and lighting, rewrite dialogue.
- First and last frame control through H3 Max, Hailuo 2.0 and Veo 3.1, plus clip extension, lip sync and voice cloning.
- Google's Veo 3.1 is included on every paid plan.
- H3's base weights are published, so developers can run the model themselves.
- Max makes the older Hailuo 1.0, 2.0 and 2.3 models unlimited.
- Standard's 1,000 monthly credits make about eight ten-second H3 clips at 2K.
- H3 has no 1080p setting: it is 768p or 2K.
- Membership credits expire each month instead of rolling over.
- The free plan gives trial credits once, with a watermark and only Hailuo's own models.
Luma AI
- Ray3.2 takes up to 16 keyframes per clip, giving close control over how a shot unfolds.
- Native HDR generation in 16-bit colour with EXR export, which few video models offer.
- Kling 3.0, Seedance, Veo 3.1 and MiniMax H3 sit in the same account for shots that need audio or 4K.
- Modify Video restyles existing footage up to 20 seconds at 1080p.
- Luma Agents plan and carry out multi-step jobs across several models.
- Every paid plan removes the watermark, allows commercial use and opens every model.
- Guest collaborators get edit access on every paid plan.
- Plus's 10,000 monthly credits make about eight ten-second Ray3.2 clips at 1080p.
- Ray3.2 does not generate sound; audio needs an outside model at a higher credit cost.
- Luma's terms let it train its models on what you upload, on paid plans too, with no opt-out described.
- There is no Android app; the app runs in the browser and on iOS.
- The entry paid plan costs more than most video generators' first tier.
- Free output is for personal use only and can carry a watermark.
- The Dream Machine name is retired, so older guides and tutorials describe deprecated models.
Hailuo AI vs Luma AI: common questions
Which is better, Hailuo AI or Luma AI?
Hailuo AI scores 8.6 and Luma AI 8.0 out of 10 among the AI video generators we rate. Hailuo AI is ahead on pricing and privacy and platforms. Luma AI is ahead on resolution and watermarks and voice, captions and teams.
Is Hailuo AI or Luma AI cheaper?
For a working month of 20 ten-second clips on each one's main model, Hailuo AI costs $38 on Pro and Luma AI $90 on Pro, both billed monthly. The cheapest paid plans start at $10.50/mo - Standard for Hailuo AI and $30/mo - Plus for Luma AI.
Do Hailuo AI and Luma AI have a free plan?
Yes, both do.
What are the latest models on Hailuo AI and Luma AI?
Hailuo AI: MiniMax H3 (video with native stereo audio, up to 2K, 15 s) and MiniMax H3 Max (text or start and end frame, up to 768p). Luma AI: Ray3.2 (video, released June 2026) and UNI-1.1 (image).
