APPROSEARCH vs Nobi
APPROSEARCH scores 6.4 to Nobi's 5.3 among the AI site search tools we rate, and is the better pick for 2 of the 4 kinds of buyer below.
APPROSEARCH wins, 6.4 to 5.3
Nobi's cheapest plan runs $25 a month with a 30 day trial, and its price grows with usage requests; APPROSEARCH prices scale with catalogue size instead. Nobi personalizes results for each shopper, which APPROSEARCH does not, while APPROSEARCH can search by image and adds webhooks, and connects to more store platforms and integrations. Both are GDPR compliant.
Pick APPROSEARCH if you need webhooks, image search and more platforms covered.
Pick Nobi if you want a lower starting price and results personalized per shopper.
Best for
Who each one suits, decided on the criteria that matter to that buyer and the checked facts where the two differ.
- Orders results per shopper: Nobi yes, APPROSEARCH no
- But APPROSEARCH leads on search by image: APPROSEARCH yes, Nobi no
- Its own Shopify App Store listing: APPROSEARCH yes, Nobi no
- Webhooks: APPROSEARCH yes, Nobi no
- Store platforms it works with: 5 store platforms against 2 store platforms
- What the price grows with: Catalogue_size against Requests
- Ways to reach support: 3 support channels against 2 support channels
How they score
Both are scored the same way, against the other AI site search tools we rate, from facts on each vendor's own pages. They split the criteria 2 each.
Where they differ
Every point where the two vendors' published facts disagree, with a link to where each fact was read. "Not published" means the vendor does not say either way.
Published by only one of them
Pricing, plan by plan
Every plan each vendor publishes, monthly and yearly where both are offered.
APPROSEARCH
Nobi
Pros and cons
From each tool's full review, written from the same checked facts.
APPROSEARCH
- It combines BM25 keyword search with AI semantic search, plus voice search in more than 90 languages.
- It works with Shopify, PrestaShop, WooCommerce, BigCommerce and Sylius.
- It ships with a documented REST API, SDKs and bidirectional webhooks for catalogue sync.
- There is no setup fee and no long-term commitment; plans can be cancelled at any time.
- There is no free plan, only a 14-day trial.
- Image search is limited to the Scale and Enterprise plans.
- It does not personalize search results for individual shoppers.
- It does not yet hold SOC 2 Type II certification.
Nobi
- Semantic search always returns related results instead of a dead end.
- It remembers a shopper across visits and personalizes results to their past behavior.
- There is no minimum contract term on the Standard plan.
- There is no free plan; a live deployment needs a card-backed 30-day trial before the $25-a-month plan begins.
- Price grows with both searches and conversational messages, at $0.01 and $0.10 per extra unit.
- Nobi has no listing on the Shopify App Store, so setup relies on a JavaScript snippet.
- It does not offer visual search.
APPROSEARCH vs Nobi: common questions
Which is better, APPROSEARCH or Nobi?
APPROSEARCH scores 6.4 and Nobi 5.3 out of 10 among the AI site search tools we rate. APPROSEARCH is ahead on where it plugs in and pricing. Nobi is ahead on what the search does beyond the basics and privacy and trust.
Is APPROSEARCH or Nobi cheaper?
APPROSEARCH's cheapest paid plan is €19/mo (Start) and Nobi's is $25/mo (Standard). Compare what each plan includes below before going on price alone.
Do APPROSEARCH and Nobi have a free plan?
Neither has a free plan.
What can APPROSEARCH do that Nobi cannot?
On the facts both vendors publish: search by image, its own Shopify App Store listing and webhooks.
What can Nobi do that APPROSEARCH cannot?
On the facts both vendors publish: orders results per shopper.
