Head-to-head · facts checked 19 Sept 2026
Affogato vs Nosto
Affogato uniquely has 15 features · Nosto uniquely has 5 features.
From
$24/mo - Standard
Free plan
No
The verdict
Affogato or Nosto?
Section 01
Pricing, plan by plan
Every plan each vendor publishes, monthly and yearly where both are offered.
Affogato
Standard
$24/mo
2,000 credits/month
Ultra
$69/mo
7,000 credits/month
Team
$99/mo
10,000 credits/month
Pro Max
$251/mo
35,000 credits/month
NNosto
Nosto does not publish a plan list we could read.
Section 02
Pros and cons
From each tool's full review, written from the same checked facts.
Affogato
Pros
- Affogato offers more than 170 other companies' models in one workspace, covering video and image generation.
- Every plan unlocks the full model library, so no model is locked behind a higher tier.
- Stills come out watermark-free even on the cheapest Standard plan.
- Every paid plan includes a full commercial license.
- Affogato does not train foundation models on your content unless you explicitly opt in.
- The unified canvas covers lipsync, outpaint-based extension, inpainting and 8K upscaling in one place.
- Eight preconfigured Studios, including Fashion, Product, Beauty and Headshots, give guided workflows for common shoots.
Cons
- There is no free plan; every tier starts at a paid subscription.
- Affogato does not offer unlimited generation on any plan.
- Affogato does not publish what a credit buys on a named model, such as a number of Kling clips.
- Unused credits roll over only up to a cap that varies by plan.
- No yearly billing option is published; every plan is priced monthly only.
- It lists 8 video models, where the largest platforms offer more than 30.
NNosto
Pros
- Nosto has over a decade of maturity since founding in 2011, resulting in a well-developed and capable platform.
- The platform uses real-time behavioral signals and AI to dynamically personalize what each shopper sees and when.
- Predictive product recommendations are an established, well-regarded core feature backed by positive G2 feedback.
- On-site search personalization and category merchandising are included as distinct, functional modules.
- Real-time product data enrichment tied to behavioral signals helps surface the right products without manual intervention.
- The new Huginn agentic AI component continuously seeks revenue opportunities, pointing to genuine innovation in commerce AI.
- Serves 1,500+ global brands with a focus on mid-market and enterprise, suggesting proven scalability at volume.
Cons
- Pricing is fully custom and tied to GMV, traffic, and selected modules, making cost difficult to evaluate upfront.
- The platform carries real friction points for new users who don't already understand what they're getting into.
- Huginn, the newer agentic AI layer, is difficult to verify in practice from outside the platform, making claims hard to trust.
- Nosto has no bulk upload, SEO title optimization, or product description generation capabilities whatsoever.
- There is no marketplace listing capability, making it unsuitable for catalog management or content creation workflows.
- The tool is firmly mid-market and enterprise focused, which likely puts it out of reach for smaller ecommerce operators.
Side by side
| Company | ||
| Founded | 2023 | 2011 |
| HQ | — | Helsinki, Finland |
| AI model | 14 other companies' image and video models incl. Kling 3.0 4K, Google Veo 3.1, ByteDance Seedance 2.0 | Proprietary (Experience.AI™ + Huginn agentic AI) |
| User base | — | 1,500+ global brands |
| Platforms | Web | Web |
| Languages | English only | 25+ |
| Pricing | ||
| Pricing model | Credit-based | Custom |
| Free plan | No | No |
| Free trial | — | No |
| Starting price | $24/mo - Standard | Custom pricing |
| Enterprise | From $99/mo (Team, scales to 1M credits/month) | Custom — modular pricing based on GMV, traffic, and selected modules |
| Refund policy | Not given | — |
| All plans | Standard — $24/mo Ultra — $69/mo Team — $99/mo Pro Max — $251/mo | — |
| Positioning | ||
| Best for | Brands that want Kling, Veo and Seedance in one place, with no AI training on their uploads by default | Mid-market to enterprise ecommerce brands seeking AI-powered personalization, search, and merchandising |
| Differentiator | Single workspace with 170+ image and video models, identity-locked character consistency across every shot and format, and dedicated pre-configured studios for fashion, product, UGC, and more — all on a credits-rollover model with no per-seat fees. | Fully modular AI-powered Commerce Experience Platform combining personalization, search, merchandising, and agentic AI (Huginn) with no site speed impact and enterprise-grade 99.99% uptime SLA |
| Competitors | Higgsfield, OpenArt, Krea, Birdwalk, Midjourney | Algolia, Dynamic Yield, Bloomreach, Constructor.io, Yotpo |
| Features | ||
| Ab Testing | — | ✓ |
| Ad Copy Gen | — | ✕ |
| Aspect Ratio | ✓ | — |
| Background Removal | ✓ | — |
| Bulk Upload | — | ✕ |
| Commercial Rights | ✓ | — |
| Competitor Monitoring | — | ✕ |
| Image Animation | ✓ | — |
| Image Editing | — | ✕ |
| Image Reference | ✓ | — |
| Image to Image | ✓ | — |
| Inpainting | ✓ | — |
| Inventory Integration | — | ✓ |
| Marketplace Listing | — | ✕ |
| Outpainting | ✓ | — |
| Pricing Intelligence | — | ✕ |
| Product Data Enrichment | — | ✓ |
| Product Description Gen | — | ✕ |
| Prompt Customization | ✓ | — |
| SEO Title Optimization | — | ✕ |
| Style Controls | ✓ | — |
| Text to Image | ✓ | — |
| Text to Video | ✓ | — |
| Upscaling | ✓ | — |
| Video Style Transfer | ✓ | — |
| Video Upscaling | ✓ | — |
| Watermark | ✕ | — |
| Integrations | ||
| Amazon | — | ✕ |
| API Access | — | ✓ |
| Canva Integration | ✕ | — |
| Etsy | — | ✕ |
| Figma Plugin | ✕ | — |
| Key Integrations | HeyGen lipsync, Sync V3 Lipsync, Topaz Upscale — model integrations via public APIs (Google Veo, Kling, ByteDance, FLUX, Luma, Ideogram, Recraft, PixVerse, Pika, Lightricks LTX, Grok, Krea, Qwen) | Shopify, Shopify Plus, BigCommerce, Salesforce Commerce Cloud, Magento 2, Commercetools, VTEX, Shopware, PrestaShop |
| Photoshop Plugin | ✕ | — |
| Shopify | — | ✓ |
Section 03
Affogato vs Nosto: common questions
Is Affogato or Nosto cheaper?
Affogato's cheapest paid plan is $24/mo - Standard and Nosto's is Custom pricing. Compare what each plan includes below before going on price alone.
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