Lumen5 vs Synthesia
Synthesia uniquely has 10 features.
| Lumen5 | Synthesia | |
|---|---|---|
| Company | ||
| Founded | 2017 | 2017 |
| HQ | Vancouver, Canada | London, United Kingdom |
| AI model | Proprietary | Proprietary |
| User base | 5M+ companies | 50,000+ teams |
| Platforms | Web | Web |
| Languages | Multiple (video translations supported; 1000+ AI voices in multiple languages) | 80+ |
| Pricing | ||
| Free plan | Yes | Yes |
| Free trial | No-free-plan-available | Yes — free plan with 10 minutes of video/month, 9 stock avatars, no credit card required |
| Starting price | $29/mo (Basic, billed yearly) | $29/mo |
| Enterprise | Custom | Custom pricing |
| All plans | Free$0/foreverBasic$29/mo (billed yearly)Starter$79/mo (billed yearly)Pro$199/mo (billed yearly)TeamCustom | BasicFreeStarter$19/moCreator$89/moEnterpriseCustom |
| Positioning | ||
| Best for | Marketers, content creators, and business teams repurposing blogs and documents into videos | Enterprise teams and L&D professionals creating multilingual training, onboarding, and sales enablement videos at scale |
| Differentiator | Purpose-built AI platform that converts blogs, PDFs, and scripts into branded videos in minutes with enterprise-grade brand controls and dedicated creative services support. | Used by over 90% of Fortune 100 companies, Synthesia combines AI avatars in 160+ languages with enterprise-grade compliance (SOC2, GDPR, ISO42001) and a full video workflow including creation, translation, collaboration, and LMS-ready SCORM export on one platform. |
| Competitors | Pictory, Synthesia, InVideo, Animoto, Canva Video | HeyGen, D-ID, Colossyan, Veed.io, Lumen5 |
| Features | ||
| AI Avatars | — | ✓ |
| AI Dubbing | — | ✓ |
| AI Video Assistant | — | ✓ |
| API Access | — | ✓ |
| Custom on Brand Avatars | — | ✓ |
| Scorm Export | — | ✓ |
| AI Video Editing | ✓ | ✓ |
| Auto Subtitles | ✓ | ✓ |
| Avatar | ✕ | ✓ |
| Batch Processing | — | ✓ |
| Commercial Rights | ✓ | ✓ |
| Export Resolutions | 720p (Free/Basic), 1080p (Starter/Pro/Team) | MP4 download (resolution not explicitly stated in scraped text) |
| Screen Recording | ✕ | ✓ |
| Talking Head | ✓ | ✓ |
| Team Collaboration | ✓ | ✓ |
| Text to Video | ✓ | ✓ |
| TTS Voices | ✓ | ✓ |
| Video Templates | ✓ | ✓ |
| Voice Cloning | ✓ | ✓ |
| Watermark Free Plan | ✕ | ✕ |
| Integrations | ||
| Adobe Premiere | ✕ | — |
| API Access | — | ✓ |
| Capcut | ✕ | ✕ |
| Davinci Resolve | ✕ | — |
| Key Integrations | DAM integration (Team plan), SSO/SAML (Team plan), media uploads, music uploads | LMS integration (SCORM export), Synthesia API, PowerPoint import, Getty Images, Pexels, Soundstripe, Icons8, AI Dubbing API |