HeyGen vs Lumen5
HeyGen uniquely has 11 features.
| HeyGen | Lumen5 | |
|---|---|---|
| Company | ||
| Founded | 2020 | 2017 |
| HQ | Los Angeles, USA | Vancouver, Canada |
| AI model | Proprietary (Avatar IV/V, integrates Sora, Veo, Kling, Flux, ElevenLabs) | Proprietary |
| User base | 100,000+ businesses | 5M+ companies |
| Platforms | Web | Web |
| Languages | 175+ | Multiple (video translations supported; 1000+ AI voices in multiple languages) |
| Pricing | ||
| Free plan | Yes | Yes |
| Free trial | No—permanent free plan with 3 videos/month limit | No-free-plan-available |
| Starting price | $29/mo | $29/mo (Basic, billed yearly) |
| Enterprise | Custom | Custom |
| All plans | Creator$29/moPro$49/mo (up to $4,300/mo)Business$149/moEnterpriseCustom | Free$0/foreverBasic$29/mo (billed yearly)Starter$79/mo (billed yearly)Pro$199/mo (billed yearly)TeamCustom |
| Positioning | ||
| Best for | Solo creators and advanced individuals creating AI videos at scale | Marketers, content creators, and business teams repurposing blogs and documents into videos |
| Differentiator | Generative B-roll with Veo 3, Seedance 1.0, Sora 2 and Veo 3.1 integrations; 4K export; Voice Cloning; Avatar IV generation | Purpose-built AI platform that converts blogs, PDFs, and scripts into branded videos in minutes with enterprise-grade brand controls and dedicated creative services support. |
| Competitors | Synthesia | Pictory, Synthesia, InVideo, Animoto, Canva Video |
| Features | ||
| 4K Video Export | ✓ | — |
| Avatar Iv Generation | ✓ | — |
| Credit Rollovers | ✓ | — |
| Unlimited Photo Avatars | ✓ | — |
| Voice Cloning | ✓ | — |
| Watermark Removal | ✓ | — |
| AI Video Editing | ✓ | ✓ |
| Auto Subtitles | ✓ | ✓ |
| Avatar | ✓ | ✕ |
| Background Removal | ✓ | — |
| Batch Processing | ✓ | — |
| Commercial Rights | ✓ | ✓ |
| Export Resolutions | 1080p (Creator), 4K (Pro and above) | 720p (Free/Basic), 1080p (Starter/Pro/Team) |
| Screen Recording | ✓ | ✕ |
| Talking Head | ✓ | ✓ |
| Team Collaboration | ✓ | ✓ |
| Text to Video | ✓ | ✓ |
| TTS Voices | ✓ | ✓ |
| Video Templates | ✓ | ✓ |
| Voice Cloning | ✓ | ✓ |
| Watermark Free Plan | ✕ | ✕ |
| Integrations | ||
| Adobe Premiere | ✕ | ✕ |
| API Access | ✓ | — |
| Capcut | ✕ | ✕ |
| Davinci Resolve | ✕ | ✕ |
| Key Integrations | ElevenLabs (voice), Sora (video generation), Veo (video generation), Kling (video generation), Flux (image generation), PowerPoint import, PDF import, SCORM export | DAM integration (Team plan), SSO/SAML (Team plan), media uploads, music uploads |