Flick vs Planable
Flick uniquely has 3 features · Planable uniquely has 3 features.
| Flick | Planable | |
|---|---|---|
| Company | ||
| Founded | 2018 | 2017 |
| HQ | London, UK | Wilmington, Delaware, USA |
| AI model | Proprietary (Iris AI Assistant) | Proprietary |
| User base | 100K+ | 30,000+ marketers |
| Platforms | Web, iOS, Android | Web, iOS, Android |
| Languages | 20+ (hashtag search in 20+ languages) | English primarily |
| Pricing | ||
| Pricing model | Subscription | Subscription |
| Free plan | No — 7-day free trial only | Yes — first 50 posts free, no time limit, no credit card required |
| Free trial | Yes — 7 days | Yes — 50 posts free (no time limit) |
| Starting price | £14/mo — Solo | $39/mo — Basic |
| Enterprise | — | Custom |
| Refund policy | Refund policy page listed on site; cancel anytime during trial at no charge | — |
| All plans | Solo£14/moPro£30/moAgency£68/mo | Basic$39/mo per workspacePro$59/mo per workspaceEnterpriseCustom |
| Positioning | ||
| Best for | Content creators, small business owners, social media managers, and agencies managing Instagram, TikTok, LinkedIn and Facebook | Social media agencies, marketing teams, and freelancers who need streamlined content collaboration and approval workflows |
| Differentiator | Flick combines deep Instagram hashtag research and performance tracking with an AI social assistant (Iris) and scheduler in one platform, uniquely positioned around hashtag intelligence for organic reach. | Planable's core strength is its real-time visual content collaboration and multi-step approval workflow system, letting teams and clients review, annotate, suggest edits, and approve posts in a feed that mirrors native social platforms. |
| Competitors | Later, Hootsuite, Buffer, Planoly, Metricool, Preview | Buffer, Hootsuite, Later, Sprout Social, CoSchedule |
| Features | ||
| AI Caption Gen | ✓ | ✓ |
| Analytics Reporting | ✓ | ✓ |
| Audience Insights | ✓ | ✓ |
| Bulk Scheduling | ✓ | ✓ |
| Competitor Analysis | ✕ | ✓ |
| Content Calendar | ✓ | ✓ |
| Content Repurposing | ✓ | — |
| Cross Platform | ✓ | ✓ |
| Hashtag Research | ✓ | — |
| Hashtag Suggestions | ✓ | — |
| Post Scheduling | ✓ | ✓ |
| Supported Platforms | Instagram, Facebook, TikTok, LinkedIn | Facebook, Instagram, LinkedIn, Twitter/X, TikTok, YouTube, Pinterest, Google Business Profile, Threads |
| Team Features | ✓ | ✓ |
| Integrations | ||
| API Access | ✓ | ✓ |
| Canva Integration | — | ✓ |
| Key Integrations | Instagram API (Meta-approved), Facebook API, TikTok, LinkedIn; iOS and Android apps | Canva, Zapier, Slack, MCP Connector, Public API |
| Social Media | Instagram, Facebook, TikTok, LinkedIn | Facebook, Instagram, LinkedIn, Twitter/X, TikTok, YouTube, Pinterest, Google Business Profile, Threads |
| Zapier | — | ✓ |