Figma vs Photoroom
Figma uniquely has 7 features · Photoroom uniquely has 7 features.
| Figma | Photoroom | |
|---|---|---|
| Company | ||
| Founded | 2012 | 2019 |
| HQ | San Francisco, USA | Paris, France |
| AI model | Proprietary (Figma AI) | Proprietary |
| User base | 10M+ | 80M+ users (background remover), 1M+ businesses |
| Platforms | Web, macOS, Windows, iOS, Android, Linux (via browser) | Web App |
| Languages | 25+ | Multiple languages supported (English primary) |
| Pricing | ||
| Pricing model | — | Subscription |
| Free plan | Yes | No |
| Free trial | No explicit trial period — free Starter plan available permanently | Yes |
| Starting price | Free (Starter); $12/mo (Professional Dev seat, annual billing) | $4.99/mo |
| Enterprise | $90/mo per Full seat (billed annually); contact sales for custom agreements | Custom |
| All plans | StarterFreeProfessionalFull seat — $20/moProfessionalDev seat — $15/moProfessionalCollab seat — $5/moOrganizationFull seat — $55/mo (billed annually)OrganizationDev seat — $25/mo (billed annually)OrganizationCollab seat — $5/mo (billed annually)EnterpriseFull seat — $90/mo (billed annually)EnterpriseDev seat — $35/mo (billed annually)EnterpriseCollab seat — $5/mo (billed annually) | Pro$4.99/moMax$12.50/moUltra$99/moEnterpriseCustom |
| Positioning | ||
| Best for | Product designers, UX/UI teams, developers, and cross-functional product teams building digital products | Solopreneurs, small businesses, and growing brands needing AI-powered product photography |
| Differentiator | Figma is an all-in-one, browser-based collaborative design platform where designers, developers, and stakeholders work simultaneously in the same file with AI agents, spanning ideation through production-ready code handoff. | End-to-end AI visual production platform purpose-built for e-commerce, combining background removal, AI product photography, batch processing, Brand Kit enforcement, and direct Shopify marketplace sync in one scalable solution with Enterprise-grade custom AI models. |
| Competitors | Adobe XD, Sketch, InVision, Framer, Canva, Penpot | Remove.bg, Canva, Adobe Firefly, Picsart, Clipping Magic |
| Features | ||
| 4K Video/Image Resolution | — | ✓ |
| AI Backgrounds | — | ✓ |
| AI Fashion Models | — | ✓ |
| Adjustable AI Shadows | — | ✓ |
| Video Generator | — | ✓ |
| Visual Qa Tools | — | ✓ |
| AI Image Builtin | ✓ | ✓ |
| Animation Support | ✓ | ✓ |
| API Access | ✓ | ✓ |
| Background Removal | — | ✓ |
| Brand Kit | ✓ | ✓ |
| Logo Generation | ✓ | ✕ |
| Presentation Design | ✓ | ✕ |
| Resize Tool | ✓ | ✓ |
| Social Templates | ✓ | ✓ |
| Team Collaboration | ✓ | ✓ |
| UI Wireframe | ✓ | ✕ |
| Vector Output | ✓ | — |
| Integrations | ||
| Adobe Export | ✓ | ✕ |
| API Access | ✓ | ✓ |
| Figma Export | ✓ | ✕ |
| Google Slides | ✓ | ✕ |
| Key Integrations | Slack, Jira, Confluence, GitHub, Zeplin, Notion, Microsoft Teams, Zapier, Loom, Storybook, VS Code (via MCP Server) | Shopify, PIM connectors, DAM connectors, Cloud connectors (GCP, AWS, Cloudflare infrastructure), MCP (Photoroom MCP new) |
| Shopify | ✓ | ✓ |