exactly.ai vs Magnific
exactly.ai uniquely has 16 features · Magnific uniquely has 11 features.
| exactly.ai | Magnific | |
|---|---|---|
| Company | ||
| Founded | 2022 | 2023 |
| HQ | London, United Kingdom | Madrid, Spain |
| AI model | Proprietary style transfer + Flux.1 Kontext, Gemini 2.5 (Nano Banana), GPT Image, Veo 3, Seedance 1.0 Pro, KlingAI 2.1 | Proprietary (Nano Banana 2, Flux.2 Pro, Kling 3.0, Seedance 2.0, Seedream 5.0 and others) |
| User base | — | 10M+ (formerly Freepik, rebranded April 2026) |
| Platforms | Web | Web |
| Languages | English only | 25+ |
| Pricing | ||
| Free plan | Yes | No |
| Free trial | Yes (first style training free) | — |
| Starting price | Free | €16/mo (Premium, billed annually) or $20/mo monthly |
| Enterprise | Custom | Custom |
| All plans | FreeFreeOne-time Purchase (up to 10 downloads)£75 per license (one-time)One-time Purchase (up to 50 downloads)£75 per license (one-time)EnterpriseCustom | Premium€16/moPremium+€36/moPro€230/moBusiness€59/moEnterpriseCustom |
| Positioning | ||
| Best for | Brand teams, creative studios, and designers needing on-brand AI image and video generation with commercial rights | Creative professionals, agencies, and content teams needing AI image/video generation, upscaling, and stock assets |
| Differentiator | Trains a private AI on your brand's own images so every generated asset is on-brand, commercially licensed, and never shared with third parties. | All-in-one AI creative suite combining image/video/audio generation, Magnific & Topaz upscalers, 250M+ premium stock assets, and collaborative Spaces workflows under one credit-based platform. |
| Competitors | Midjourney, Adobe Firefly, Ideogram, Leonardo.ai, Krea.ai | Midjourney, Adobe Firefly, Runway, Leonardo AI, Canva |
| Features | ||
| AI Image Builtin | — | ✓ |
| Animation Support | — | ✓ |
| API Access | — | ✓ |
| Aspect Ratio | ✓ | — |
| Background Removal | — | ✓ |
| Batch Generation | ✓ | — |
| Brand Kit | — | ✓ |
| Commercial Rights | ✓ | — |
| Export Formats | JPG, 4K (4096x4096), up to 8K; video export implied | — |
| Image Animation | ✓ | — |
| Image Reference | ✓ | — |
| Image to Image | ✓ | — |
| Inpainting | ✓ | — |
| Logo Generation | — | ✓ |
| LoRA Support | ✓ | — |
| Outpainting | ✕ | — |
| Presentation Design | — | ✕ |
| Private Generations | ✓ | — |
| Prompt Customization | ✓ | — |
| Resize Tool | — | ✓ |
| Social Templates | — | ✓ |
| Style Controls | ✓ | — |
| Team Collaboration | — | ✓ |
| Text to Image | ✓ | — |
| Text to Video | ✓ | — |
| UI Wireframe | — | ✕ |
| Upscaling | ✓ | — |
| Vector Output | — | ✓ |
| Video Style Transfer | ✓ | — |
| Watermark | ✓ | — |
| Integrations | ||
| Adobe Export | — | ✓ |
| API Access | ✓ | ✓ |
| Canva Integration | ✕ | — |
| Figma Plugin | ✕ | — |
| Google Slides | — | ✕ |
| Key Integrations | REST API (style transfer, image generation, video generation, model training, upscaling) | Magnific MCP connection, API access (credit-based), SSO (Business/Enterprise), Admin controls |
| Photoshop Plugin | ✕ | — |
| Shopify | — | ✕ |