Dust vs Salesforce
Dust uniquely has 6 features · Salesforce uniquely has 6 features.
| Dust | Salesforce | |
|---|---|---|
| Company | ||
| Founded | 2022 | 1999 |
| HQ | Paris / San Francisco | San Francisco, USA |
| AI model | GPT, Claude, Gemini, Mistral, DeepSeek (multi-model) | Einstein AI (Proprietary) + integrated LLMs |
| User base | 3,000+ organizations | 150,000+ companies |
| Platforms | Web, Chrome Extension | Web, iOS, Android, Windows Desktop |
| Languages | English primarily | 30+ |
| Pricing | ||
| Pricing model | Credit-based | Subscription |
| Free plan | Yes | Yes |
| Free trial | No | Yes |
| Starting price | Free | $25/user/mo |
| Enterprise | Custom pricing | $175/user/mo |
| Refund policy | — | No standard public refund policy; contract-based terms |
| All plans | Free$0 one-timePro$30/moMax$150/moEnterpriseCustom | Starter Suite$25/user/moPro Suite$100/user/moSales Cloud Enterprise$175/user/moService Cloud Enterprise$175/user/moMarketing Cloud Next Growth Edition$1,500/org/moCommerce Cloud B2B Growth EditionCustomSlack Business+$15/user/yr |
| Positioning | ||
| Best for | Teams deploying AI agents with custom knowledge and multi-agent workflows | Small to large businesses needing AI-powered CRM with sales, marketing, and service automation |
| Differentiator | Multi-agent workflows with connected knowledge sources and 100+ production connectors | Turnkey AI with Employee Agent, built-in sales flows, AppExchange ecosystem, and deep customisation |
| Competitors | Glean, Notion AI, Microsoft Copilot, Guru, Slack AI | HubSpot, Microsoft Dynamics 365, SAP CRM, Zoho CRM, ServiceNow |
| Features | ||
| AI Assistant | — | ✓ |
| Custom AI Agents | ✓ | — |
| E Commerce Storefront | — | ✓ |
| Email Marketing | — | ✓ |
| Lead & Opportunity Management | — | ✓ |
| Mcp Server Support | ✓ | — |
| Multi Agent Workflows | ✓ | — |
| Real Time Chat | — | ✓ |
| Sso (Okta, Entra Id, Jumpcloud) | ✓ | — |
| Sales Quoting & Forecasting | — | ✓ |
| Team Collaboration Workspaces | ✓ | — |
| Us & Eu Data Residency | ✓ | — |
| AI Agents | ✓ | ✓ |
| API Webhooks | ✓ | ✓ |
| Conditional Logic | ✓ | ✓ |
| Custom Code | ✓ | ✓ |
| Data Transform | ✓ | ✓ |
| Error Handling | ✓ | ✓ |
| Execution Logs | ✓ | ✓ |
| Human in Loop | ✓ | ✓ |
| Num Integrations | 100+ production connectors (20+ native data source connectors listed) | 3,000+ via AppExchange |
| Scheduled Runs | ✓ | ✓ |
| Team Features | ✓ | ✓ |
| Trigger Types | schedule / event-driven / webhook / MCP | webhook / schedule / record change / email / API event / user action / platform event |
| Visual Builder | ✓ | ✓ |
| Integrations | ||
| API Access | ✓ | ✓ |
| Google Workspace | ✓ | ✓ |
| Key Integrations | Slack, Notion, GitHub, Google Drive, Zapier / Make / n8n / Power Automate | Slack, Google Workspace, MuleSoft, SAP, Microsoft Teams |
| Openai Integration | ✓ | ✓ |
| Slack | ✓ | ✓ |
| Webhook Support | ✓ | ✓ |