Design vs Figma
Figma uniquely has 9 features · Design uniquely has 2 features.
| Design | Figma | |
|---|---|---|
| Company | ||
| Founded | 2019 | 2012 |
| HQ | Tel Aviv, Israel | San Francisco, USA |
| AI model | Proprietary | Proprietary (Figma AI) |
| User base | 1M+ | 10M+ |
| Platforms | Web | Web, macOS, Windows, iOS, Android, Linux (via browser) |
| Languages | 10+ | 25+ |
| Pricing | ||
| Free plan | Yes — limited free logo and design creation with watermark | Yes |
| Free trial | — | No explicit trial period — free Starter plan available permanently |
| Starting price | — | Free (Starter); $12/mo (Professional Dev seat, annual billing) |
| Enterprise | — | $90/mo per Full seat (billed annually); contact sales for custom agreements |
| All plans | — | StarterFreeProfessionalFull seat — $20/moProfessionalDev seat — $15/moProfessionalCollab seat — $5/moOrganizationFull seat — $55/mo (billed annually)OrganizationDev seat — $25/mo (billed annually)OrganizationCollab seat — $5/mo (billed annually)EnterpriseFull seat — $90/mo (billed annually)EnterpriseDev seat — $35/mo (billed annually)EnterpriseCollab seat — $5/mo (billed annually) |
| Positioning | ||
| Best for | Small business owners, entrepreneurs, and marketers needing AI-powered logo, branding, and social media design | Product designers, UX/UI teams, developers, and cross-functional product teams building digital products |
| Differentiator | Design.com combines an AI-powered prompt-based design editor with a full branding suite covering logos, websites, business cards, social graphics, and print materials in one platform. | Figma is an all-in-one, browser-based collaborative design platform where designers, developers, and stakeholders work simultaneously in the same file with AI agents, spanning ideation through production-ready code handoff. |
| Competitors | Canva, Looka, Wix Logo Maker, Adobe Express, Tailor Brands | Adobe XD, Sketch, InVision, Framer, Canva, Penpot |
| Features | ||
| AI Image Builtin | ✓ | ✓ |
| Animation Support | ✓ | ✓ |
| API Access | — | ✓ |
| Background Removal | ✓ | — |
| Brand Kit | ✓ | ✓ |
| Logo Generation | ✓ | ✓ |
| Presentation Design | ✓ | ✓ |
| Print Ready | ✓ | — |
| Resize Tool | — | ✓ |
| Social Templates | ✓ | ✓ |
| Team Collaboration | — | ✓ |
| UI Wireframe | ✕ | ✓ |
| Vector Output | ✓ | ✓ |
| Integrations | ||
| Adobe Export | ✕ | ✓ |
| API Access | — | ✓ |
| Figma Export | ✕ | ✓ |
| Google Slides | ✕ | ✓ |
| Key Integrations | — | Slack, Jira, Confluence, GitHub, Zeplin, Notion, Microsoft Teams, Zapier, Loom, Storybook, VS Code (via MCP Server) |
| Shopify | — | ✓ |