Looka vs Magnific
Magnific uniquely has 4 features · Looka uniquely has 2 features.
| Looka | Magnific | |
|---|---|---|
| Company | ||
| Founded | 2016 | 2023 |
| HQ | Toronto, Canada | Madrid, Spain |
| AI model | Proprietary | Proprietary (Nano Banana 2, Flux.2 Pro, Kling 3.0, Seedance 2.0, Seedream 5.0 and others) |
| User base | 10M+ | 10M+ (formerly Freepik, rebranded April 2026) |
| Platforms | Web | Web |
| Languages | English only | 25+ |
| Pricing | ||
| Free plan | No | No |
| Free trial | Yes — free to design and preview logos, pay only to download | — |
| Starting price | $20 (Basic Logo Package - one-time) | €16/mo (Premium, billed annually) or $20/mo monthly |
| Enterprise | — | Custom |
| Refund policy | No refunds after file download; refund requests reviewed case-by-case before download | — |
| All plans | Basic Logo Package$20Premium Logo Package$65Brand Kit Subscription$96/yrBrand Kit Web Subscription$129/yr | Premium€16/moPremium+€36/moPro€230/moBusiness€59/moEnterpriseCustom |
| Positioning | ||
| Best for | Entrepreneurs, startups, and small businesses needing quick AI-generated logos and brand identity kits | Creative professionals, agencies, and content teams needing AI image/video generation, upscaling, and stock assets |
| Differentiator | AI-powered logo maker that instantly generates a full brand identity kit including 300+ customizable templates, business cards, and social assets from a single logo design session. | All-in-one AI creative suite combining image/video/audio generation, Magnific & Topaz upscalers, 250M+ premium stock assets, and collaborative Spaces workflows under one credit-based platform. |
| Competitors | Canva, Wix Logo Maker, Tailor Brands, Hatchful by Shopify, DesignEvo | Midjourney, Adobe Firefly, Runway, Leonardo AI, Canva |
| Features | ||
| AI Image Builtin | ✓ | ✓ |
| Animation Support | ✕ | ✓ |
| API Access | ✕ | ✓ |
| Background Removal | ✓ | ✓ |
| Brand Kit | ✓ | ✓ |
| Logo Generation | ✓ | ✓ |
| Presentation Design | ✕ | ✕ |
| Print Ready | ✓ | — |
| Resize Tool | ✓ | ✓ |
| Social Templates | ✓ | ✓ |
| Team Collaboration | ✕ | ✓ |
| UI Wireframe | ✕ | ✕ |
| Vector Output | ✓ | ✓ |
| Integrations | ||
| Adobe Export | ✓ | ✓ |
| API Access | ✕ | ✓ |
| Figma Export | ✕ | — |
| Google Slides | ✕ | ✕ |
| Key Integrations | Adobe Illustrator (via EPS/PDF), Shopify (brand assets), social media platforms (Facebook, Instagram, Twitter via templates) | Magnific MCP connection, API access (credit-based), SSO (Business/Enterprise), Admin controls |
| Shopify | ✓ | ✕ |